Let’s look at some Valentine’s Day numbers:
- 55%: of Americans will celebrate Valentine’s Day.
- 44 million: number of households buying flowers.
- $3.4 billion: Retail spending for all flower related products.
- $77.00: average spending per flower-buying household.
- 67%: number of florists expecting increased sales this Valentine’s Day.
- 17%: the florists’ slice of the spending pie this year.