Proven Winners launches Coral Creations Succulents line
Marshall Dirks, Director of Marketing for Proven Winners, is excited to embark on this venture with Hansen. “Chris’ visionary talents are focused on building the complete Proven Winners Coral Creations program. All the evidence points to the fact that consumers are still longing for succulents for many reasons – decorating indoors, low maintenance, the ‘cool’ factor and mimicking Pinterest. We felt there was an opportunity to offer superior selections with incredible colors and recipes that were more refined than those currently being sold.
“Compatibility is essential to the success of succulent recipes,” added Dirks. “Anyone can put plants together, but how will they look a month later? How about 6-9 months later? We have done extensive trialing to assure that not only growers and retailers will have saleable recipes, but that consumers will get 6-9 months of beauty and enjoyment out of them without having to worry about them becoming overgrown.”
The majority of Proven Winners Coral Creations varieties have been specially selected by Hansen for improved characteristics like increased disease resistance, brighter coloration, and stronger vigor or habit. Many have never been available in commercial quantities in North America until now.
Proven Winners recommends that growers produce Coral Creations recipes in February through August when days are longer and light levels are naturally higher. During the spring growing cycle, they finish in eight to nine weeks in northern climates and even faster in southern zones. This timing has been confirmed through five years of trialing.
Coral Creations Succulents will be available to growers in the U.S. through Four Star Greenhouse, Pleasant View Gardens and Garden Solutions, and in Canada through Nordic Nurseries and Ed Sobkowich Greenhouses beginning July 2018.
For more information:
Proven Winners
111 E Elm St Ste D
Sycamore, IL 60178
www.provenwinners.com