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Interest in Zimbabwe’s flowers reignites

Hortiflor Zimbabwe will be held from October 9-11 and is expected to attract buyers, suppliers and growers.

“I am not new in Zimbabwe. I have held three flower shows at the HICC and I am here to finish what I started. I still have work to do here by promoting the industry by bringing suppliers, buyers and growers together,” HPP International Exhibitions chief executive Dick van Raamsdonk said last week.

“I was at the airport in Frankfurt where I read an article quoting Agriculture Deputy Minister Davis Marapira on government’s intentions to hold workshops with stakeholders on how best they can explore European markets and that is when I made the decision to come back to hold a horticulture show in Zimbabwe,” van Raamsdonk said.

“I am going to bring in international buyers, suppliers and growers to exhibit and to visit. Zimbabwe was number two and you lost that place to Ethiopia big time.

“Zimbabwe has the potential, it has the history and the name, so why not bring Zimbabwe back and put it in third place. I have been working on these exhibitions for years and I have that name internationally, so it is going to happen and they follow,” said a positive van Raamsdonk.

“What Zimbabwe needs is to get this machine moving. You already have the machine, you just need to remove the rust and get the sector moving. The demand for horticulture products is there but the supply is poor,” said van Raamsdonk.

Read more at The Financial Gazette (Tabitha Mutenga)

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