"Enormous growth potential for flower cart wheels"

 

 

On second thought there is definitely a lot to wheels and castors. E.g. in the flower industry there is this buzz around the flower cart wheels, the one that you find under the Dutch Flower Trolleys. "Every grower who is using trolleys somehow values the quality of that wheel."

Concluding this new permanent seat in the East African market proves the long-term strategic approach of Colson Europe. "We believe in a growing role for Africa for the years to come, especially the East African region", Harrie says. "Our castors usually are felt a little expensive compared to competition. However that certainly is for a reason: they simply last longer! That isn’t just an easy sales argument", he assures, "especially with an eye to some sort of cultural difference in the way the ‘Western World’ treats and uses equipment and what we’ve seen here. When, for example, in Europe a trolley wheel would swivel badly we would send this for repair. However here there is a good chance the same trolley would easily be used for years to come. Operators simply accept any equipment, tool or trolley. However with rising costs of production and higher demands on efficiency the importance of reliable and smooth running trolleys and equipment will also grow."