Announcements

Job offersmore »

Tweeting Growers

Last commentsmore »

Top 5 - yesterday

  • No news has been published yesterday.

Top 5 - last week

Top 5 - last month

Exchange ratesmore »




Invincibelle Spirit Campaign nears $1 million for breast cancer research

The Invincibelle Spirit Campaign has raised over $973,000 for breast cancer research and will surpass the $1 million dollar benchmark in the coming year. Since 2009, the campaign has supported the Breast Cancer Research Foundation by donating one dollar for every Invincibelle Spirit Hydrangea sold and through Pink Day fundraisers hosted by independent garden centers.

Proven Winners ColorChoice, the brand behind Invincibelle Spirit hydrangea, selected the Breast Cancer Research Foundation (BCRF) because it is the highest rated breast cancer organization in the U.S. with an A+ rating from Charity Watch and 4 out of 4 stars from Charity Navigator. BCRF provides critical funding for cancer research worldwide to fuel advances in tumor biology, genetics, prevention, treatment, metastasis and survivorship.

In 2015, Invincibelle Spirit II hydrangea was added to the Proven Winners ColorChoice shrub line. This new introduction improves upon the original Invincibelle Spirit while continuing the legacy of donating one dollar from each plant sold to BCRF. From the continued H. arborescens breeding of Tom Ranney, this new hydrangea improves upon the original with brighter flower color, stronger stems, and superior container presentation. Like its predecessor, Invincibelle Spirit II hydrangea is a rebloomer that will perform from Manitoba to Mobile.

For more information:
Spring Meadow Nursery
Mark Osgerby
mark@springmeadownursery.com
springmeadownursery.com

Publication date: 1/2/2017

 


 

Other news in this sector:

3/24/2017 UK: Introducing the Mother's Day 'flowerhug'
3/24/2017 International Floriculture Expo launches online awareness campaign
3/24/2017 C'est le Bouquet immerses French viewers in Dutch flowers
3/23/2017 US: SAF promotes flowers’ health benefits
3/21/2017 US (NY): Unsuspecting passers-by get flowers on Happiness Day
3/20/2017 Live TV drives awareness for Certified American Grown flowers
3/17/2017 The history of UK Mother's Day
3/16/2017 Florall awards for Belgian plants that offer something extra
3/15/2017 Russia: Carnation "Green Trick" is visual symbol of FlowersExpo
3/15/2017 NL: Roses compete for Consumer Award 2017
3/13/2017 Earley Ornamentals forecast colour trends for 2017-18
3/13/2017 'GrowScripts' help plant enthusiasts feed specialty crops
3/13/2017 GrowIt! launches plant/garden Q&A community
3/13/2017 US: HRI publishes bee-friendly plant lists
3/9/2017 UK: HTA highlights primulas for spring
3/8/2017 Fresh plants increase purchase intention
3/7/2017 Canada (ON): Introducing 49throses.com
3/6/2017 New video promotes Women’s Day flowers
3/3/2017 Canada: Pick Ontario promotes local flower crowns
3/3/2017 Welcoming spring with Women's Day

 

Leave a comment: (max. 500 characters)

  1. All comments which are not related to the article contents will be removed.
  2. All comments with non-related commercial content, will be removed.
  3. All comments with offensive language, will be removed.




  Display email address

  new code