Announcements

Job offersmore »

Tweeting Growers

Last commentsmore »

Top 5 - yesterday

Top 5 - last week

Top 5 - last month

Exchange ratesmore »




Parfum Flower Company launches ‘Top 40 Wedding Roses’

Parfum Flower Company launches its own book in January; The ‘Top 40 Wedding Roses’. A book of coffee table format featuring the 40 most beautiful wedding roses. All of the 15 David Austin roses are included. Besides the David Austin collection, the book is filled with special roses with a beautiful shape, a wonderful scent, or a combination of the two.



In association with Joeke Verhoeven -who took care of the flower arrangements-, photographer Ingrid van Heeteren and several models, Arnold Wittkamp and Lara Kuhr from Parfum Flower Company compiled a magnificent book full of inspiration.

"It was a great project, but also quite exciting," Arnold says. "We used a luxurious villa in Bussum where we spend two days shooting all the footage. It was very important that the roses were captured on camera at the right blossom stage, so beforehand we had to switch a lot between heating and cooling the flowers. I’m so glad we asked Joeke to assist us during this project, she has worked a lot with our roses and knows the specific characteristics of the varieties sometimes better than we do!”

"But also keeping up and making sure each variety was righteously photographed was quite some work,’’ Lara continues. "In addition to the 40 most beautiful roses we also wanted to showcase other varieties from the Parfum Flower Company assortment. There are, of course, a lot more rose varieties available at Parfum Flower Company. Our goal was to fill 100 pages with multiple photos and information of each variety and I think we did a job well done!’’



"We hope this book will be useful for florists in helping their customers choosing bridal work that suits them. And of course, we hope more people will choose our roses,’’ Arnold concludes with a wink.

The book ‘Top 40 Wedding Roses’ costs €17,40 and is available through wholesalers. From February also at Amazon.de. Arnold intends to have the book available at Bol.com as well.

For more information:
Parfum Flower Company

Flora Holland Aalsmeer (Zuid)
Magnolia 1
1424 LA De Kwakel
The Netherlands
T: +31 (0297) 361 006
www.parfumflowercompany.com


Publication date: 1/6/2017

 


 

Other news in this sector:

10/23/2017 Bloomingdale Roses' Bunty Shah shot dead
10/23/2017 Kenya: High-altitude cultivation leads to flowerful hydrangeas
10/23/2017 US (CA): Encinitas flower grower fighting to switch to marijuana grower
10/19/2017 High times for German hydrangea grower
10/19/2017 NL: 'Enhanced digging machine boosts bareroot lifting season'
10/19/2017 Costa Farms’ Mike Rimland appointed as AIPH IGOTY judge
10/18/2017 Sustainability as quality label
10/18/2017 Porta Nova prepares for expansion
10/18/2017 Solar saves Puerto Rican Farm
10/18/2017 Alexandra Farms pulls through after Hurricane Irma
10/17/2017 US (MI): How Kalamazoo's greenhouses grew
10/17/2017 US: Looking for a greenhouse opportunity in Illinois?
10/16/2017 US: California Bountiful TV visits protea grower
10/13/2017 Dan’s Greenhouse founder to be remembered with celebration of life
10/13/2017 Stepping out of your comfort zone – The story behind Aleia Roses
10/13/2017 Blue roses do not come out of the blue
10/12/2017 Finalists of Dutch Tulip Award 2017 announced
10/12/2017 UK: Two more ‘Greatest’ Gold awards for Tiptree-based Perrywood Garden Centre and Nurseries
10/11/2017 Ernest Wertheim: An unmatched legacy
10/11/2017 US (PA): Cellurale Garden Center destroyed by fire

 

Leave a comment: (max. 500 characters)

  1. All comments which are not related to the article contents will be removed.
  2. All comments with non-related commercial content, will be removed.
  3. All comments with offensive language, will be removed.




  Display email address

  new code