Job offersmore »

Tweeting Growers

Last commentsmore »

Top 5 - yesterday

Top 5 - last week

Top 5 - last month

Exchange ratesmore »

Eleven nominations for Show Your Colours Award IPM 2017

Just as in previous years, participants in the international trade fair for plants, Internationale PflanzenMesse (IPM), in Essen (Germany) have been able to send in plants or plant concepts for the Show Your Colours Award IPM 2017. From the entries, eleven plants and/or plant concepts have ultimately been nominated, and they will be competing for the Show Your Colours Award IPM 2017. This annual prize will be awarded during a festive gathering on Thursday 26 January at 15.30 in the BIZZ Holland stand, Hall 12 at IPM Essen.  
Products with something extra
A sole plant on the shelves sometimes does not suffice to tempt a consumer to buy. A garden plant can be very pretty by itself, but that is not always the case. With added value in the shape of a label, nice pot, well thought out concept, or simply by providing more information about the plant, a plant can generate additional attention. These days, companies make good use of this by giving their plant this 'something extra'. In order to motivate participants at the trade fair to put their products with something extra in the spotlight, the Show Your Colours Award IPM was introduced.
The nominations for Show Your Colours Award IPM 2017
In alphabetical order, the following eleven plants and/or plant concepts from the entries have been nominated to compete for the Show Your Colours Award IPM 2017:
  2. Clematis ‘Taiga’, Neuheit aus Japan!,
  3. Eryngium ebracteatum
  4. Hydrangea macrophylla THREE SISTERS,
  5. Ilex meserveae ‘Gentle’PBR (SMOOTHIE)
  6. Mentha requienii MATCH & MOSS MENTHOL
  7. Picea abies `Little Santa´
  8. Rosa in special packaging
  9. Salix gracilistyla ‘Mt. Aso’
  10. Staudenmix,
  11. Waterplants, Carnivorplants, Cactus and Vegetable seeds in concept.
Prior to the fair, it is possible to digitally cast a vote for one of the eleven nominees. On the websites and, links will be available from Week 2 (9 January 2017) which lead directly to the poll. During the fair, visitors can also cast their votes by means of tokens until Thursday morning, in the BIZZ Holland stand in Hall 12 and in the corridor between Halls 5 and 10. On Thursday afternoon, the plants and their stories will be judged by a professional panel consisting of Monique van Weerdenburg, Key Account Manager of Royal Flora Holland and Board Member of the Foundation Professional Fair for Arboriculture; Sytse Berends, from Blunt Communicatieadvies; Oliver Mathys, of “I green you”; Andreas Henk, trade journalist Gabot – Das Gartenbau Portal; Oliver P. Kuhrt, Messe Essen; as well as a mystery member. The judges' decision, together with the votes via the poll and the tokens, will ultimately provide a winner. The prize will be awarded on Thursday afternoon, 26 January around 15.30 at the BIZZ Holland stand (stand number 12A40-10).
The Show Your Colours Award IPM 2017 is a cooperation of fair organisation IPM and BIZZ Communications.

Publication date: 1/10/2017



Other news in this sector:

2/28/2017 UK: Nursery Supply Show and National Plant Show filling up
2/27/2017 Melbourne International Flower & Garden Show 2017
2/24/2017 NL: Online marketing crash course at Seasonal Trade Fair
2/23/2017 Philadelphia Flower Show Theme: Holland, flowering the world!
2/22/2017 Hortivation to be integrated into IPM Essen
2/21/2017 Dutch-Japanese investment forum to discuss smart Asian horticulture
2/20/2017 Chinese accent at Tulip Trade Event opening
2/17/2017 Floral Hall popular at Grüne Woche Berlin
2/16/2017 NL: HortiContact nearing the end
2/15/2017 Dümmen Orange reflects on FloraDecora 2017
2/14/2017 Floradecora generates impulses and growth chances
2/13/2017 Flower Expo Poland opens up export opportunities
2/10/2017 Fruit Logistica international stage for product launches
2/9/2017 Dutch HortiContact all set
2/8/2017 Airport strike delays Fruit Logistica visitors
2/7/2017 Carbon Gold brings enriched biochar to Dutch market
2/6/2017 Beekenkamp launches movie for BE-Cube palletbox
2/3/2017 PanAmerican Seed raises eyebrows at IPM Essen
2/2/2017 Selecta One introduces three new Poinsettia's
2/1/2017 "Positive mood on BIZZ Holland stand at IPM Essen"


Leave a comment: (max. 500 characters)

  1. All comments which are not related to the article contents will be removed.
  2. All comments with non-related commercial content, will be removed.
  3. All comments with offensive language, will be removed.

  Display email address

  new code