UK Garden centres to study Dutch trends in garden retailing
The Garden Retail Experience 2017 (TREx) takes place on 9 and 10 February and aims to show visitors how to connect with the consumer emotionally and influence their shopping behaviour. The sixth edition of the Garden Retail Experience is a unique event for international garden retailers with a programme aimed to inform, inspire, entertain and network.
The study tour group will also attend The Auction in Aalsmeer, with a behind the scenes look at the workings of the famous clock from former buyer Paul Moors, Garden Centre Fresh and a guided tour from FloraHolland giving an overview of the whole process.
HTA Event co-ordinator Alexa Stilwell comments “The trip promises to be an exciting and educational experience and our retailers are really looking forward to being inspired and bringing home lots or ideas and concepts to try in their own stores.”
The tour will begin on Wednesday 8 February returning on Friday 10 February and the package will include accommodation and travel once in the Netherlands as well as food throughout. Costs for the full 3 days are £395 + VAT. If you are interested in joining the tour or want to find out more, contact events@hta.org.uk
More information about the Garden Retail Experience can be found here http://www.gardenretailexperience.com/?Taal=EN
For more information
Horticultural Trades Association
Horticulture House
19 High Street
Theale
Reading
West Berkshire
RG7 5AH
T: +44 (0)118 930 3132
Fax: +44 (0)118 932 3453
NGGV: +44 (0)118 930 2092
www.the-hta.org.uk