In support of the industry AIPH will:
Increase demand for ornamental trees, plants and flowers by:
- Approving, promoting, overseeing and monitoring at least four International Horticultural Exhibitions between 2018 and 2020, in three continents, that will attract over 25 million visitors to over 1000 hectares of exhibition for 24 months. Exhibitions will focus on the need for more living green in cities and will stimulate horticultural demand.
- Establishing itself as the central international body for communicating the benefits of the Green City and facilitating international co-operation.
- Hosting three International Green City Conferences that will persuade city decision makers on the need for city greening.
- Stimulating competition and best practice sharing between cities to use living green for addressing environmental, social, and health challenges through development of a new Green City awards programme.
- Identifying a common approach to improving plant health in production and minimising phytosanitary threats between countries.
- Representing growers’ interests against legislative measures that could restrict the ability of growers to have full and free access to plant material for breeding.
- Defining an International Vision for the global ornamental horticulture industry enabling growers to plan growth strategically with clear insight, using the best statistical data, on the challenges and opportunities in different countries in the future.
- Establishing a new group for Flower Auction Markets enabling information sharing and scope for improved efficiencies and increased sales for the benefit of growers.
- Establishing a programme of international conferences for the horticulture industry, linked to AIPH meetings, focused on growing the market, sharing best practice, sustainability and strengthening the industry.
- Organising the annual AIPH International Grower of the Year Awards and generating worldwide publicity for the best practice shown by its winners.
For more information:
AIPH
www.aiph.org