Johan: "Fortunately, we prepared for this with clear instructions and most of them responded positively and even sent photos and videos of how big and beautiful the roses became. In short, it was a successful campaign."
In recent years Parfum Flower Company primarily made its name with David Austin cut roses. These are classic, full English garden roses that are mainly used for weddings and events. "The scented roses that we sent with Hilverda De Boer are slightly different in terms of form, and especially in terms of scent. They generally smell more. In addition to bridal work, these roses are also sold to better florists as a single flower, or in a bouquet," says Johan Kloos. "One's sense of smell is a special sense. It captures memories better than touch, sight and taste. The wonderful smell of our roses in your bridal bouquet - or just at home in a vase - is something I think the market is really open to."
For more information visit the website of Hilverda De Boer: hilverdadeboer.nl/nl and of Parfum Flower Company: parfumflowercompany.com
Parfum Flower Company
Flora Holland Aalsmeer (Zuid)
Magnolia 1
1424 LA De Kwakel
T: 31 (0297) 361 006
Hilverda De Boer
1430 AC Aalsmeer
T: +31 (0)297 332 500
F: +31 (0)297 332 900
E: info@hilverdadeboer.nl
www.hilverdadeboer.nl