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Royal FloraHolland sounds out clients on image auctioning

Image auctioning of plants will be introduced to Aalsmeer and Naaldwijk on 4 October 2017. This prospect has raised concerns among some growers and customers.Royal FloraHolland discussed the situation among themselves during an extra consultation session with the Plant Clock Promotion sounding board group......

Trend spotting: Millennial Pink

Are you tapping into the Millennial Pink craze which continues to grow? Millennial Pink is close to what we would call “rose pink” in the floral world, but as this trend continues, the definition of Millennial Pink is really becoming much broader and now encompassing many shades of pink, from nearly apricot.....

Royal FloraHolland visitor’s route rated as ‘Excellent’

In 2016, 229 visitors rated the visitor’s route at Royal FloraHolland as very good to excellent. This resulted in their receiving the Excellent certification from TripAdvisor.Every year, thousands of national and international visitors take the visitor's route through the global market place very early in.....

US (NY): GWA conference welcomed 350+ garden communicators

GWA: The Association for Garden Communicators welcomed more than 350 garden communicators to Buffalo, New York for its 69th Annual Conference & Expo. The event provided a unique opportunity for individuals in the horticultural communication sector to come together to connect, learn and grow.The.....

September 9, Palm Beach

Certified American Grown Flowers to sponsor 2017 Sylvia Cup

Certified American Grown Flowers is sponsoring the 50th Annual Sylvia Cup Design Competition, the longest running, live, national floral industry design competition.The event will be held Sept. 9, 2017, during the Society of American Florists (SAF) 2017 convention in Palm Beach, Florida.Designers compete in.....

Columbia Road Flower Market blooms

It's not only the flowers that make this popular flower market colourful, but the generations of traders who've been selling flowers and plants to generations of customers over the years. Today they're selling to their original customers' children, and even grandchildren, and we really enjoyed chatting to.....

Royal FloraHolland closes Florists Clock sooner than expected

Sooner than expected, Royal FloraHolland are noticing that the buyers from the Florists Clock Naaldwijk are purchasing almost entirely online. This is often creating an imbalance between supply and demand, which is irresponsible. That is why the Florists Clock will be closing sooner than was planned. The.....

Certified American Grown celebrates third anniversary

The Certified American Grown program was launched July 1, 2014, to help educate the buying public on the importance of the origin of their flowers. After all, a consumer research study recently found that 74 percent of people had no idea where the flowers they purchased where grown, yet 58 percent of them.....

CAN (ON): Dine among the flowers in Niagara

Flowers Canada (Ontario) and pickOntario announce a new dining experience called Petals and Plates – a series of flower-focused farm dinners that highlight Canadian flower growers and their importance in the agricultural landscape.By combining local food, beer and wine, local floral designers and chefs,.....

UK: Still pretty in pink? Or is orange the new ‘in’

The team at Wyevale Nurseries spends time following colour trends to try to ensure its new range matches that of current fashions.Within the Hereford-based nurseries’ 2018 promotional catalogue, the most popular flower colour is pink with more than 40 of its promotions flowering with a rose hue.Adam Dunnett,.....

Celebrating American Grown Flowers in Alaska

Overlooking Kachemak Bay on Alaska’s Kenai Peninsula, the Homer Spit, with at least 5 different glaciers shimmering in the sunlight from across the bay, guests of the most recent American Grown Field to Vase Dinner enjoyed a floral filled evening of hope and grandeur.Known for its towering mountain peaks,.....

US: Bringing top talent to the floral industry

The American Floral Endowment (AFE) is once again aiming to attract young business professionals to the world of flowers through its Business Internship Program, now in its third year.An Employer Resource Guide that was created to help companies build a successful internship program is also available, with.....

AIPH launches new group for flower auction markets

The International Association of Horticultural Producers (AIPH) invites the operators of Flower Auction Markets to attend the first meeting of the AIPH Flower Auction Markets Group taking place in Taichung, Chinese Taipei on 29-30 September 2017.Flower Auction Markets have developed in different countries.....

GWA Silver Medal of Achievement for Star Roses and Plants

Star Roses and Plants received the 2017 Media Awards Silver Medal of Achievement from GWA: The Association for Garden Communicators for its October 2016 e-magazine, Plant A Star.This national award recognizes individuals and companies who achieve the highest levels of talent and professionalism in garden.....