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US: SAF responds to 28 cases of harmful floral publicity at Valentine's Day

This Valentine's Day season, the Society of American Florists responded to 28 instances of harmful floral publicity to date. By way of comparison, in 2017, SAF responded to 23 cases of negative floral publicity at Valentine's Day. In 2016, SAF responded to 23 cases; 16 cases in 2015; 16 in 2014; 10 cases in.....

Spring flowers are on the Flower Agenda in March 2018

Spring is about to arrive - the perfect opportunity to celebrate with not one, but three Spring-time flowers in the Flower Agenda: ranunculus, anemone and Leucospermum. Consumers can read all about these Spring blooms at Funnyhowflowersdothat.co.uk.The origin of ranunculus, anemone and LeucospermumRanunculus.....

The association behind Colombia’s fast-growing floral exports

Colombia has seen dramatic growth in recent years as a source of flower exports, with Valentine’s Day one of its most prominent. The trade group Asocolflores has been a big factor in that growth.For 45 years, the country’s primary floral industry trade group, Asocolflores, has overseen major growth within.....

UK: Earley forecasts 2018/19 color trends

The power of colour trends is growing year-on-year and for 2018/19, colour confidence looks set to grow. Designed to help growers, retailers and landscape designers stay ahead, Earley colour experts have revealed four key trends in the Earley Ornamentals colour trends forecast for 2018/19.Commenting on this.....

“Grow Up! It’s so easy!”

Benary introduces new retail concept for BIG Begonia x benariensis

BIG Begonia is a landscape begonia that can be found at the White House in Washington, New York and Chicago, at the Kremlin in Moscow, at Tiananmen Square in Beijing and from this year on also in Sydney, Australia near the famous opera house. Landscapers consider them to be easy to grow, almost maintenance.....

Crypto-artwork of a rose sells for $1 million

A piece of crypto-artwork sold for $1 million on Valentine's Day.The digital photo of a red rose sold to a group of 10 collectors who split the cost evenly in cryptocurrency. This is thought to be the highest price ever paid for virtual artwork.The project, called the Forever Rose, was produced by artist.....

Flower Council of Holland takes aim at Valentine’s Day with campaign for ‘haters’

"It's OK to hate Valentine's Day"

A recent survey reveals 40% of people across Europe do not like Valentine's Day that much. In fact, 60% think it's far more romantic to be surprised with roses on any day other than Valentine's Day.Commissioned by the Flower Council of Holland, the survey was conducted in France, Germany, the Netherlands and.....

Shrub Madness returns on February 15

Once again, Proven Winners celebrates the start of spring with Shrub Madness, the only bracket competition that pits shrub against shrub in a no-holds-barred battle for the title of National Champion.Think March's college basketball tournament, but visitor votes determine which plant advances through the.....

Springtime bulbs: March houseplants of the month

Nothing creates a spring mood in store and in the home like potted bulb plants. They offer convenience for the consumer, are almost guaranteed to flower and radiate lots of energy thanks to all the sprouting bulbs. Five stars in the potted bulb category have been selected for March to celebrate the start of.....

Protecting plant varieties through patents and proper trademark usage

In response to the need for trademark usage oversight in the horticulture industry, Spring Meadow Nursery, Bailey Nurseries, Plant Development Services and Star Roses and Plants teamed up in 2016 to create the “competitive collaborative”, MarkWatch. The mission of MarkWatch is to educate the industry on.....

US: SAF responds to negative Valentine's Day publicity

Advertisers of men’s clothing, plants and home fragrances, Brooks Brothers, are among the companies alleging consumers are tired of flowers, they should forget flowers, flowers die, and their products make better Valentine’s Day gifts than flowers.As the voice of the floral industry, the Society of American.....

US: Amazon and Whole Foods Market lower rose prices

Amazon and Whole Foods Market will celebrate Valentine’s Day with customers by offering a special discount on Whole Trade roses from Feb. 7 to 14. Customers nationwide will be able to purchase two dozen roses at the reduced price of $24.99. Prime members will save even more on two dozen roses for just.....

Vietnam: Sa Dec Flower Village in full bloom

Sa Dec Flower Village in the Mekong Delta province of Dong Thap is one of the most-visited destinations in the lead up to the Lunar New Year (Tet) holiday where nature lovers can admire beautiful flowers blooming in vivid colors and enjoy the bustling atmosphere there.Around 150 kilometers southwest of HCMC,.....
February 13

US (CA): Galentine’s Day offers another flower-gifting opportunity

While Valentine’s Day has been celebrated for centuries, Galentine’s Day is just a few years old, but it’s becoming an increasingly popular holiday. California Flower Mall petalers will open all night on Galentine’s Day – February 13th – with thousands of fresh flower arrangements, bouquets, cut flowers and.....