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Myplant & Garden 2024, Milan, Italy

Patrick Zuidgeest of Bestplant, a grower of big spathiphyllum in the Netherlands.
Patrick Zuidgeest of Bestplant, a grower of big spathiphyllum in the Netherlands.
Jacco Huibers of Amigo Plant with their new Aloe Medivera, a variety selected by the organization of the fair as novelty.  
Jacco Huibers of Amigo Plant with their new Aloe Medivera, a variety selected by the organization of the fair as novelty.  
Mariano Tartaglia of Selecta one with their new dianthus with big flowers named Aura in Europe and Magnifica in North America.
Mariano Tartaglia of Selecta one with their new dianthus with big flowers named Aura in Europe and Magnifica in North America.
A lot of interest for the exhibitors at the GREENN pavilion, in the picture Rick van Vliet of Levoplant talking with a visitor. 
A lot of interest for the exhibitors at the GREENN pavilion, in the picture Rick van Vliet of Levoplant talking with a visitor. 
Ruud de Jong of KP Holland. The first time that they were exhibiting at  Myplant in Italy. They sell finished kalanchoe, spathiphyllum, and curcuma and supply Italian growers with young plants.
Ruud de Jong of KP Holland. The first time that they were exhibiting at  Myplant in Italy. They sell finished kalanchoe, spathiphyllum, and curcuma and supply Italian growers with young plants.
Crowded aisles.
Crowded aisles.
Ronald Vijverberg and Henk de Jong of The Orchid Growers, presenting their brand Mimesis for the first time at Myplant. Italy is one of their largest markets.
Ronald Vijverberg and Henk de Jong of The Orchid Growers, presenting their brand Mimesis for the first time at Myplant. Italy is one of their largest markets.
Laurent Taerwe of DeRoose Plants. They were at Myplant for the first time, showing their unique assortment which Italian customers value.
Laurent Taerwe of DeRoose Plants. They were at Myplant for the first time, showing their unique assortment which Italian customers value.
Stefan Marchetti of Pöppelmann TEKU presenting their 100% PCR recycling pot.
Stefan Marchetti of Pöppelmann TEKU presenting their 100% PCR recycling pot.
Richard Venema of Plant World presenting their broad collection of green plants for the Italian market.
Richard Venema of Plant World presenting their broad collection of green plants for the Italian market.
Gianfranco of Schoneveld Breeding. New is the Gerbera in 8 colors and available in 2025.
Gianfranco of Schoneveld Breeding. New is the Gerbera in 8 colors and available in 2025.
Mike Rijnsburger of Stolk Brothers presenting their Mille Fleurs anthuriums. Special about these varieties is that they are compact with a lot of flowers. Also, the flower shape is unique, attracting a lot of visitors. 
Mike Rijnsburger of Stolk Brothers presenting their Mille Fleurs anthuriums. Special about these varieties is that they are compact with a lot of flowers. Also, the flower shape is unique, attracting a lot of visitors. 
Loek Ammerlaan of Vilosa presented their kalanchoes, including Mozaic, a kalanchoe that changes color in the sun in the summer.
Loek Ammerlaan of Vilosa presented their kalanchoes, including Mozaic, a kalanchoe that changes color in the sun in the summer.
Paul Zwinkels and Wilfried van de Hoeven of Just-Plants, an exporter of flowers and plants, they mainly export to Italy.
Paul Zwinkels and Wilfried van de Hoeven of Just-Plants, an exporter of flowers and plants, they mainly export to Italy.
Giovanni Gattone and Marcel Sangers of Fresh Portal were also visiting the show.
Giovanni Gattone and Marcel Sangers of Fresh Portal were also visiting the show.
Luigi Vasarri of Morel with Indiana Red, a pre-introduction. At their booth they were presenting varieties that are interesting for the Italian market display including their novelties as some pre-commercial varieties.
Luigi Vasarri of Morel with Indiana Red, a pre-introduction. At their booth they were presenting varieties that are interesting for the Italian market display including their novelties as some pre-commercial varieties.
Valeria Randazzo, Myplant & Garen Exhibition Manager.
Valeria Randazzo, Myplant & Garen Exhibition Manager. 
Marvel Oostenbrink and Patricia Bolacchi of OZ Planten presenting a part of their assortment for the Italian market, which is one of their biggest markets.
Marvel Oostenbrink and Patricia Bolacchi of OZ Planten presenting a part of their assortment for the Italian market, which is one of their biggest markets.
Son and father, Kees and Kees Kapiteijn of Kapiteyn. They export a lot of prepacked flower bulbs to Italy and calla bulbs for pot culture. The tulip is the most popular bulb.
Son and father, Kees and Kees Kapiteijn of Kapiteyn. They export a lot of prepacked flower bulbs to Italy and calla bulbs for pot culture. The tulip is the most popular bulb.
Bart Koekkoek Bas Van Berkel of Quattro Plant.
Bart Koekkoek Bas Van Berkel of Quattro Plant.
Amy Templin (interpreter) and Hanneke Ubink of Ubink presented their cacti varieties for the first time at Myplant.
Amy Templin (interpreter) and Hanneke Ubink of Ubink presented their cacti varieties for the first time at Myplant.
Busy aisles. This year, visitor numbers were again up. 
Busy aisles. This year, visitor numbers were again up. 
Anat Moshes of Danziger and Luigi Tricarico of Triflor, the distributor of Danziger cut flowers and bedding plants in Italy. They see the local production of cut flowers increasing in Italy with the aim of exporting them to the Netherlands and other countries.
Anat Moshes of Danziger and Luigi Tricarico of Triflor, the distributor of Danziger cut flowers and bedding plants in Italy. They see the local production of cut flowers increasing in Italy with the aim of exporting them to the Netherlands and other countries.
The booth of Danziger included both flowers and plants. 
The booth of Danziger included both flowers and plants. 
Wim Zandwijk of Muller Seeds, with his interpreter, presented their seeds for professional growers in the GREEN collective.
Wim Zandwijk of Muller Seeds, with his interpreter, presented their seeds for professional growers in the GREEN collective.
Marcel and Jolanda Scholte of Scholtje Orchideeën, a Cymbidium grower with Italy as its main market. According to Marcel, the demand is still good for his product.
Marcel and Jolanda Scholte of Scholtje Orchideeën, a Cymbidium grower with Italy as its main market. According to Marcel, the demand is still good for his product.
Rick van Vliet of Levoplant presenting their orchids and I Like Supreme and I Like Duetto assortment and Mike Broch of SV.CO presenting their kalanchoes and chrysanthemums of the brands Favorita and Made by.co.
Rick van Vliet of Levoplant presenting their orchids and I Like Supreme and I Like Duetto assortment and Mike Broch of SV.CO presenting their kalanchoes and chrysanthemums of the brands Favorita and Made by.co.
Maaike Koop and Marco van Veen. The GREENN collective almost doubled in m2 compared to last year, and 22 Dutch companies were presenting their products this year.
Maaike Koop and Marco van Veen. The GREENN collective almost doubled in m2 compared to last year, and 22 Dutch companies were presenting their products this year.
Showfloor.
Showfloor.
Ed de groot of 247Flowers.online
Ed de groot of 247Flowers.online
The team of lisianthus.nl and...
The team of lisianthus.nl and...
... the team of Flower Circus. Together with Lisianthid.nl they made a inspirational book for florists with all kind of Lisianthus recepies. “The secret ingredient” is the name of the book. Everything is explained in four languages.
... the team of Flower Circus. Together with Lisianthid.nl they made a inspirational book for florists with all kind of Lisianthus recepies. “The secret ingredient” is the name of the book. Everything is explained in four languages.
Michael Bank of Landgard. They have a strong collaboration with Floricoltura Chiara, who distributes Dutch and German production in the Italian territory.
Michael Bank of Landgard. They have a strong collaboration with Floricoltura Chiara, who distributes Dutch and German production in the Italian territory.
Edda Rigobello and Valentina Manzoni of Koppert Italy presenting their biological solutions.
Edda Rigobello and Valentina Manzoni of Koppert Italy presenting their biological solutions.
Busy in the aisles and at the Syngenta Flowers booth,.
Busy in the aisles and at the Syngenta Flowers booth,.
Also outdoors garden solutions are presented. 
Also outdoors garden solutions are presented. 
Davide Cavallini of Modiform with their pot container high range of injection molded Thomsen. 
Davide Cavallini of Modiform with their pot container high range of injection molded Thomsen. 
“Enlighten the quality of your plant with high definition printing”, said Davide Cavallini of Modiform when showing this container. 
“Enlighten the quality of your plant with high definition printing”, said Davide Cavallini of Modiform when showing this container. 
Pieter Mol and Toni Rikkers of Svensson presenting ClimaFow and their diffuse screens from the Harmony family.
Pieter Mol and Toni Rikkers of Svensson presenting ClimaFow and their diffuse screens from the Harmony family.
Deborah Ghione, Matteo Ghione and Monica Scaparro of NIRP International presenting  "Le Profumatissime della Riviera dei Fiori"  
Deborah Ghione, Matteo Ghione and Monica Scaparro of NIRP International presenting  "Le Profumatissime della Riviera dei Fiori"  
 "Le Profumatissime della Riviera dei Fiori" in the shelf
 "Le Profumatissime della Riviera dei Fiori" in the shelf
Busy
Busy
Bering Povlsen of GASA Group Denmark. The focus this year was is on the small plants used for the terrarium. A lot of demand for these plants. Also the flowering plants as well as the added value items were on display at the GASA Group booth. The companies at the booth are their growers in Denmark.  
Bering Povlsen of GASA Group Denmark. The focus this year was is on the small plants used for the terrarium. A lot of demand for these plants. Also the flowering plants as well as the added value items were on display at the GASA Group booth. The companies at the booth are their growers in Denmark.  
Some small plants from Lundager on display.
Some small plants from Lundager on display.
And from Rosa Danica, at the GASA booth.
And from Rosa Danica, at the GASA booth.
And some more.
And some more.
But also added value products from LiveTrends, Denmark.
But also added value products from LiveTrends, Denmark.
Marco Sforzini and Florencia Sassone of Container Centralen. They welcomed a lot of visitors from abroad talking about if they are ready for the upcoming season, because then you need a lot of plant trolleys.
Marco Sforzini and Florencia Sassone of Container Centralen. They welcomed a lot of visitors from abroad talking about if they are ready for the upcoming season, because then you need a lot of plant trolleys.
Jean Yves Coulbault of Sicamus presenting the Confetti range. The range has mosaic leaves and confetti petals and is on the market for two years and continues to attract the attention of visitors and demand in the market. 
Jean Yves Coulbault of Sicamus presenting the Confetti range. The range has mosaic leaves and confetti petals and is on the market for two years and continues to attract the attention of visitors and demand in the market. 
The team of Javo Italy. Costantini Cuoghi Srl is the distributor of Javo products in Italy.
The team of Javo Italy. Costantini Cuoghi Srl is the distributor of Javo products in Italy.
The team of Idromeccanica Lucchini, a plastic greenhouse manufacturer, located close to Verona.
The team of Idromeccanica Lucchini, a plastic greenhouse manufacturer, located close to Verona.
Alessandra of Energy Green and Sigrid of Fertil presented the Fertil pot with the special Herkuplast tray, especially for the Fertil pot 12cm.
Alessandra of Energy Green and Sigrid of Fertil presented the Fertil pot with the special Herkuplast tray, especially for the Fertil pot 12cm.
Sigrid of Fertil and Nicola of Little plant. They produce 1,5 million young plants in Fertil pots, the whole culture is organic. They grow around 300 varieties and are based in the south of Rome.
Sigrid of Fertil and Nicola of Little plant. They produce 1,5 million young plants in Fertil pots, the whole culture is organic. They grow around 300 varieties and are based in the south of Rome.
One of their new plants is Boronia Crenulata, in a new tray of 104 Fertil pots. The origin of the plant is Australia and has a nice scent, like fennel.
One of their new plants is Boronia Crenulata, in a new tray of 104 Fertil pots. The origin of the plant is Australia and has a nice scent, like fennel.
Andrea Lazzeri presenting Poinsettia Carmen Red, a variety that is a novelty from 2023 with very good results in the southern part of Europe.
Andrea Lazzeri presenting Poinsettia Carmen Red, a variety that is a novelty from 2023 with very good results in the southern part of Europe.
Catharanthus Tropicana is a new introduction for 2024. This series has big flowers, very resistant in the different conditions, hot and rain, and can be used in baskets and in beds.
Catharanthus Tropicana is a new introduction for 2024. This series has big flowers, very resistant in the different conditions, hot and rain, and can be used in baskets and in beds.
The team of Padana
The team of Padana
Also leonardo was on display at Lazzeri, a range with 19 colors in the assortment.
Also leonardo was on display at Lazzeri, a range with 19 colors in the assortment.
Busy at the booth of Barile and Floramiata.
Busy at the booth of Barile and Floramiata.
Luca Lanzalaco and Francesco Moroni of Cooperativa L’Ortofrutticola, a cooperation of 600 farms in the Albenga, the Liguria region.
Luca Lanzalaco and Francesco Moroni of Cooperativa L’Ortofrutticola, a cooperation of 600 farms in the Albenga, the Liguria region.
Yuri Marchesi and Samantha Morselli of Europrogress, an Italian manufacture of greenhouses.  
Yuri Marchesi and Samantha Morselli of Europrogress, an Italian manufacture of greenhouses.  
Oman Tüysüz of Becker with a pot cover for a Trendpack customer, floricultura bonato,  Valentina Andrea or Trendpack with the Ellepot solutions. Trendpack is the official partner of Ellepot and the preferred partner of Becker Etiketten in Italy. Starting from mid-2022, Trendpack also has their own production with paper plugs in a tray, The Ellepot Filling
Oman Tüysüz of Becker with a pot cover for a Trendpack customer, floricultura bonato,  Valentina Andrea or Trendpack with the Ellepot solutions. Trendpack is the official partner of Ellepot and the preferred partner of Becker Etiketten in Italy. Starting from mid-2022, Trendpack also has their own production with paper plugs in a tray, The Ellepot Filling
The team of ICL
The team of ICL
Talks at Urbinati.
Talks at Urbinati.
Marguerite Shipman and Antonella Candido of the Dutch Embassy were also visiting the show.
Marguerite Shipman and Antonella Candido of the Dutch Embassy were also visiting the show.
Mireille Albrech and Mathilde Auger of Soparco. On the left, the Fuji 19 heigh.
Mireille Albrech and Mathilde Auger of Soparco. On the left, the Fuji 19 heigh.
Cacti, cacti and more cacti.
Cacti, cacti and more cacti.
Giorgia Fumagalli and Daniele Amadio of Growline by Como Lighting.
Giorgia Fumagalli and Daniele Amadio of Growline by Como Lighting.
Paolo Ciccolella, marketing manager at Pharma Puglia.
Paolo Ciccolella, marketing manager at Pharma Puglia.
The team of Norcom, a distributor of Jiffy, Valoya, c-led, Terra Biotech, Floranova, Spid trays, and Sativa biodynamic seeds in Italy.
The team of Norcom, a distributor of Jiffy, Valoya, c-led, Terra Biotech, Floranova, Spid trays, and Sativa biodynamic seeds in Italy.
Catty Camden of Flega Etichette. New are their labels made out of recycled material, so 100% recyclable and biodegradable.
Catty Camden of Flega Etichette. New are their labels made out of recycled material, so 100% recyclable and biodegradable.
Filippo Faccioli of Myplant & Garden with Savino Antoniciello of Antoniciello Flor, one of the Four companies from the Puglia region. The growers in the Comune di Terlizzi are producers of cut flower and pot plants and were exhibiting at the show for the first time.
Filippo Faccioli of Myplant & Garden with Savino Antoniciello of Antoniciello Flor, one of the Four companies from the Puglia region. The growers in the Comune di Terlizzi are producers of cut flower and pot plants and were exhibiting at the show for the first time.
Design shows at FleuraMetz.
Design shows at FleuraMetz.
Thomas Büter of FloraGard. Italy is, agreed France, their most important market.
Thomas Büter of FloraGard. Italy is, agreed France, their most important market.
Aurelio Falconi, Meilin Beirer of Zunino cactus with florist Sabina Di Mattia (Instagram: Sabina_dimattia) presenting FlexiFlora. Read more about FlexiFlora in this article: https://www.floraldaily.com/article/9596920/this-new-holder-allows-all-stemless-products-to-shine-in-an-arrangement/  
Aurelio Falconi, Meilin Beirer of Zunino cactus with florist Sabina Di Mattia (Instagram: Sabina_dimattia) presenting FlexiFlora. Read more about FlexiFlora in this article: https://www.floraldaily.com/article/9596920/this-new-holder-allows-all-stemless-products-to-shine-in-an-arrangement/  
Giuseppe Carrillo and Jorge Luis Cadenas of Pindstrup promoted Forest Gold, a Pindstrup brand, which is made out of pine trees and the process is steam at a high temperature which makes it clean. They also add a bit of nitratum.
Giuseppe Carrillo and Jorge Luis Cadenas of Pindstrup promoted Forest Gold, a Pindstrup brand, which is made out of pine trees and the process is steam at a high temperature which makes it clean. They also add a bit of nitratum.
Alessendro Bock of DIEM with sales men Samuele. 
Alessendro Bock of DIEM with sales men Samuele. 
The team of Artigianfer, Mario and Massimo Cardelli and federido Traversari.
The team of Artigianfer, Mario and Massimo Cardelli and federido Traversari.
Exhibition floor. 
Exhibition floor. 
Talks at Lubing GreenTec
Talks at Lubing GreenTec
EcoExport, sustainable pots of Modiform.
EcoExport, sustainable pots of Modiform.
The team of Succulents Unlimited and Fora Supplies promoted their green plants like peperomia, Tradescantia, Hoya, chlorophytum, which are increasing in popularity.
The team of Succulents Unlimited and Fora Supplies promoted their green plants like peperomia, Tradescantia, Hoya, chlorophytum, which are increasing in popularity.
A close up of Selecta's new dianthus.
A close up of Selecta's new dianthus.
Bird view exhibition floor.
Bird view exhibition floor.
Busy show floor
Busy show floor
Show floor. 
Show floor. 
Claudio Vazzola, product manager at  Padana. Highlights at the booth are their pot carnations and Top-Tunia from own breeding and the vegetables.
Claudio Vazzola, product manager at  Padana. Highlights at the booth are their pot carnations and Top-Tunia from own breeding and the vegetables.
show floor.
show floor.
Meetings at Richel
Meetings at Richel
Mattia Silvestrin of Sentier. Their cyclamen is their best sellers. And hortensia’s and begonias are doing very well too!
Mattia Silvestrin of Sentier. Their cyclamen is their best sellers. And hortensia’s and begonias are doing very well too!
Some gerberas at the booth of Sentier. 
Some gerberas at the booth of Sentier. 
Mar Gomer and Begiña Reyes of Iberflora, an exhibition that will take place from 1-3 October, 2024 in Valencia.
Mar Gomer and Begiña Reyes of Iberflora, an exhibition that will take place from 1-3 October, 2024 in Valencia.
Massimo Zecchi of Volz Horticulture promoting most of the varieties of shrubs of Andre Briant.
Massimo Zecchi of Volz Horticulture promoting most of the varieties of shrubs of Andre Briant.
Alberto Saldini of Kordes Rosen Italia next to the new Kordana Varieties.
Alberto Saldini of Kordes Rosen Italia next to the new Kordana Varieties.
With Rupert of Spaargarden, a Dutch wholesale exporter to Italië and all over the world.  
With Rupert of Spaargarden, a Dutch wholesale exporter to Italië and all over the world.  
Antoine Groot of Takii Europe presenting their Corelli lisianthus, Matthiola, Canna Canova varieties.
Antoine Groot of Takii Europe presenting their Corelli lisianthus, Matthiola, Canna Canova varieties.
Giacomo Bruni and Dhimiter Ndini of Hamiplant.
Giacomo Bruni and Dhimiter Ndini of Hamiplant.
The team of Kobitex, with representative Marco Gibin of DecoBrands in the middle.
The team of Kobitex, with representative Marco Gibin of DecoBrands in the middle.
Flowers are widely used for weddings in Italy.
Flowers are widely used for weddings in Italy.
And a lot of arrangements were on display and attracted a lot of attention. 
And a lot of arrangements were on display and attracted a lot of attention. 
Flowers and post harvest solutions on display.
Flowers and post harvest solutions on display.
Flowers at weddings are very popular, also on the diner tables. 
Flowers at weddings are very popular, also on the diner tables. 
A lot of attention for the different flower arrangement displays
A lot of attention for the different flower arrangement displays
More inspiration with Decorum flowers
More inspiration with Decorum flowers
Thinking out of the box.
Thinking out of the box.
And much more was on display besides flowers and plants. Alse greeting cards. 
And much more was on display besides flowers and plants. Alse greeting cards. 
Rosamaria Zago of Hawita that belongs to the DC Group.
Rosamaria Zago of Hawita that belongs to the DC Group.
Daniel Gomez of Naranjo Roses presented their fresh and preserved flowers. For their fresh flowers, Italy is a big market for them. 
Daniel Gomez of Naranjo Roses presented their fresh and preserved flowers. For their fresh flowers, Italy is a big market for them. 
Ahti Lyra a floral designer from Estonia, Joan Petermeijer and Warja Abrosimova of Decorum Stef Adriaenssens floral designer from Belgium.
Ahti Lyra a floral designer from Estonia, Joan Petermeijer and Warja Abrosimova of Decorum Stef Adriaenssens floral designer from Belgium.
Meetings at Flora Toscana.
Meetings at Flora Toscana.
Nicolò Cavallini of IRRITEC SPA with the blue lock tube for irrigation systems.
Nicolò Cavallini of IRRITEC SPA with the blue lock tube for irrigation systems.
It's never too early for Christmas!
It's never too early for Christmas!
Arrangement with Oasis products. 
Arrangement with Oasis products. 
Next generation area.
Next generation area.
In this area new garden center trends were on display.
In this area new garden center trends were on display.
New Generation area. 
New Generation area. 
Luisella Agosto and Dario D’Alba of Barendsen.
Luisella Agosto and Dario D’Alba of Barendsen.
Lilac is becoming p popular Flower now also in the European market.
Lilac is becoming p popular Flower now also in the European market.
Meetings at Verdissimo, a preserved flower producer. 
Meetings at Verdissimo, a preserved flower producer. 
Flowers at the booth of Van der Plas. 
Flowers at the booth of Van der Plas. 
Paolo Pirisi of Gramoflor, a German company that produces substrates.
Paolo Pirisi of Gramoflor, a German company that produces substrates.
The Hortensias of Magical Hydrangea. 
The Hortensias of Magical Hydrangea. 
A lot of interest for floral designs.
A lot of interest for floral designs.
Visitors interested in descovering new flowers and designs. 
Visitors interested in descovering new flowers and designs. 
Busy at the entrance!
Busy at the entrance!
Myplant & Garden took place at the Fiera Milano, which is said to be the largest exhibition center in Europe. 
Myplant & Garden took place at the Fiera Milano, which is said to be the largest exhibition center in Europe. 
De Boer flower bulbs.
De Boer flower bulbs.
A lot of attention and interest in the seminars. 
A lot of attention and interest in the seminars. 
Wow, big cacti!
Wow, big cacti!
At the second evening, a diner took place at the fair. 
At the second evening, a diner took place at the fair. 
Nice to network and relax after two busy days. 
Nice to network and relax after two busy days. 
Presentations ongoing during the show.
Presentations ongoing during the show.
Flowers and weddings, inseparable in Italy.  
Flowers and weddings, inseparable in Italy.  
And more seminars. 
And more seminars. 
Decor Destrict, where most of the flowers and arrangements were on display.
Decor Destrict, where most of the flowers and arrangements were on display.
The team of Rain Bird.
The team of Rain Bird.