- Buitendienst Medewerker - België
- Assistant Grower Manager Tomato & Capsicums - Malaysia Highlands
- Assistant Grower Manager Lettuce & Herbs - Malaysia Highlands
- Trainee Production Management - starting location Ethiopia
- Сhief technologist, Tula region - Russia
- Сhief technology officer, Tula region - Russia
- Controller Technician / Electrician - Horticulture, Australia
- International Editor – Netherlands
- Farming Manager – Atherton Tablelands, Australia
- Sales Coordinator Europe Division
Top 5 -yesterday
Top 5 -last week
Top 5 -last month
Liliana Rodriguez, Agricola Circasia and Vuelven
Colombia: Growers optimistic about Valentine's Day
Anna Lisetska, Rafael Boada, Jose Luis Suarez and Liliana Rodriguez at the IFTF 2017 in Vijfhuizen, the Netherlands.
Day of the week
This year, Valentine’s day falls on a weekday (Wednesday) and as many in the U.S. floral industry believe, celebrating Valentine's Day on a weekday is good for sales. Also Rodriguez sees differences in sales when looking at the date of Valentine's Day. "Last year, Valentine's Day fell on a Tuesday and in 2016, it fell on a Sunday. When comparing the sales of both dates, we see that 2017 was a lot better compared to 2016. The sales were about 7 percent higher", she says. And for 2018, she is optimistic about the sales too as it again falls on a weekday.
The weather, however seems to be a little atypical for this time of the year. "Normally in Colombia we have a lot of sun and this year has been a little cold and cloudy. But we are now counting the days for our Valentine's day harvest and we are on schedule."
Next to expecting high flower sales in general for Valentine’s Day, Rodriguez has high hopes for their Pink Mondial rose. They introduced this variety last year and have seen a sharp increase in demand for this variety. "We receive a lot of requests for this variety." On top of that, Circasia also won several awards with this variety. At the Flowers Expo Moscow 2018, for example, their Pink Mondial rose was the Winner of the Exhibition in the competition for the Best Quality. Silantoi is another pink award-winning variety in their assortment. It won the first prize "Best in Category" in the category Standard roses at the Proflora 2017.
Agricola Circasia and Vuelven
Agricola Circasia and Vuelven are growing roses in the North of Bogota for over 25 years. They recently expanded their greenhouse with 2ha and are currently growing 53 rose varieties, of which 16 are new varieties, on 40 ha.
For more information
Receive the daily newsletter in your email for free | Click here
Other news in this sector:
- 2018-12-07 Logistics rivals gain ground as Maersk retreats
- 2018-12-07 Australia: NGIA CEO reflects on important meetings
- 2018-12-07 'Ndrangheta hit in European sting
- 2018-12-07 African Trade Statistics Yearbook 2017 now available
- 2018-12-07 India: Coir pith prices soar after cyclone Gaja
- 2018-12-06 CAN (ON): Appreciation for international ag workers
- 2018-12-06 Copa and Cogeca make statement on Brexit process
- 2018-12-06 “Work on a sustainable future and certification”
- 2018-12-05 US: Consumer horticulture proposal reviewers needed to impact how federal research dollars are spent
- 2018-12-05 Colombia flower exports: over 5 percent increase in volume and value
- 2018-12-04 "In Mexico, you do business with people, not with companies"
- 2018-12-03 CAN (ON): Flower growers applaud province's commitment to greenhouse competitiveness
- 2018-12-03 Colombia: Floral industry prepares for Valentine's Day
- 2018-12-03 Ethiopia: Development of horticulture in Kunzila improves food security
- 2018-12-03 Canada: Ontario government supports greenhouse innovation
- 2018-12-03 US (MS): A flowery deal coming between the Coast and Colombia
- 2018-11-30 Kenya: "I have never seen a year as bad as this”
- 2018-11-30 "We can't sell anything without substantiated information"
- 2018-11-30 How blockchain will change the floral industry
- 2018-11-30 US: Agreement in principle reached on 2018 Farm Bill
EXCELENTE ENTREVISTA LA AMEEEE. #vivacircacia #vivavuelven
Katherine Ariza , Bogotá - 2018/01/05 23:21:45.000