India: Rose growers expect 15% increase in exports for Valentine's Day

This Valentine's season, Indian rose growers are expecting a 15% increase in rose exports thanks to good weather conditions, timely harvesting and ready availability of trained labour, all of which has led to an increase in export quality roses.

According to Praveen Sharma, president of the Talegaon-based Indian Society of Floriculture Professionals (ISFP), the total exports of roses is expected to touch Rs.20 crore [3.1 million USD] in February 2017, as against Rs.16 crore [2.5 million USD] in 2016.

“This Valentine's season has begun on a good note for Indian rose growers,” Sharma said, observing that the time of harvesting is critical for rose export. The quality of roses and the rates in the international markets depend heavily on this, he said.

Indian roses are primarily exported to the UK (35% of total exports), Australia (19%) and Japan (18%), followed by special orders for the Valentine's season by Malaysia, Singapore and Gulf countries.

Read more at the Hindustan Times (Shrinivas Deshpande)

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