"US (FL): "SunPatiens overwhelming favorite of growers, retailers and consumers"

The spring season is clearly off to a great start in South Florida with ideal weather and stores that are prepared for the season. Lots of consumer activity in the garden centers with huge quantities of mulch and garden soil going through the registers. There was good activity in green goods albeit most of the national retailers were not yet at inventory capacity. Walmart had high quality merchandise but small inventories relative to others. Clearly spring is off to a good start in the Deep South.

This is explained by Jerry Montgomery in his Retail Market report. He is a marketing consultant in the horticulture market and listed the assortment and retail prices of six retailers in Florida. On March 10-11, he visited the following retailers: Home Depot, Lowe's, Walmart, Costco, Sam's Club, Flamingo Road Nursery-Davie.

"New Guinea impatiens are clearly a growth category displacing the Wallerana and SunPatiens from Sakata is the overwhelming favorite of growers, retailers and consumers. There is a consider amount of Calibrachoa in several premium SKUs and that category seems to be dominated by the Aloha series from Dümmen Orange"

"Ugly black pots just don’t cut it anymore as colored containers just keep becoming more important. Retail displays are so much more compelling with colorful containers, high quality plants are only a “ticket to play”. It’s what you do before and after the plants are grown that creates a profitable enterprise."

Click here to view the entire retail report (PDF).

For more information
Jerry Montgomery
T: +1 407-808-4077
Email: [email protected]