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In-house storytelling at the Anthura greenhouse

The Anthura greenhouse has been transformed into a showroom. The aim is not only to offer growers, but especially traders and their customers, a unique experience during their visit.



The importance of personal and professional advice when making the appropriate variety selection in combination with being able to touch and view products live is the essence of the shopping experience, according to the company.

Shopping experience in the showroom
Anthura is paying even more attention to storytelling: their showroom is decorated to show inspirational shop windows filled with products.



The introduction of new Anthura varieties goes hand-in-hand with attractive variety descriptions and visual components such as photos of impressions.



Innovative ideas
They also consider innovation on the shop floor; new ideas such as 3D visualisation will give a sneak preview of the showroom in Bleiswijk from a distance.

During the Flower Trials (14 – 17 June 2016) the doors will stay open all week long. On other days, you can arrange an appointment with one of the Anthura product specialists.

For more information:
Anthura
www.anthura.nl
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