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US (OR): Azalea nursery branches out

The modest azalea nursery Ken and Marie Fessler started on their Woodburn, Ore., farm in 1960 has grown to over 500,000 square feet of greenhouse space with 35-45 employees.

Though the azaleas upon which Fessler Nursery was founded will be cut from production this year, lush fuchsia plants and baskets are still a mainstay at the second-generation business. Some 20,000 fuchsia baskets leave the gates each year.

In addition to their own vegetative cuttings, the nursery receives up to 100,000 cuttings in a day from Selecta One. “We stick over 3 million cuttings,” Katy Fessler said. “It’s hard to say how many plants and baskets we sell; Marv estimates around 700,000 4-inch pots and about 80,000 baskets a year.”

Like the hanging baskets, Fessler poinsettias are popular material for community fund-raisers and the nursery has become a wide area’s go-to place for plant sale fund-raisers, whether Mother’s Day hanging baskets or the Christmas poinsettias.

Last year the nursery added a new section of greenhouses dedicated to the spring fund-raiser baskets.

Read more at Capital Press
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