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India: Chinese plastic flowers invade market for fresh ones

They come in all hues, often appearing to be more real than the real. Chinese plastic flowers, which dot the platforms of the town, are eating into the market that once belonged totally to the fresh ones cultivated in Hosur and Bagalur. Farmers in these flower-growing regions are taking a severe hit.

“No other country consumes flowers like India does, be it daily rituals, or festivals or weddings. But now, China-made plastic flowers has taken over this market,” says Bala Siva Prasad, president of Hosur Small Farmers Association.

For a wedding contractor or an event manager, reusable flowers are cost-effective. “When a wedding costs Rs. 10 lakh, families want to cut costs. The contractor suggests cutting down cost on decoration by replacing fresh flowers with plastic flowers, says Mr. Bala Prasad.

Click here to read the complete article at www.thehindu.com.
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