Andy Koch, Eufloria:

"Mixed bouquets — that is who we are"

Eufloria Flowers, based in southern San Luis Obispo County, is one of America’s premier growers of premium cut roses. The award-winning company’s beautiful blooms have graced such prestigious events as presidential inaugurations, the Kentucky Derby and the Pasadena Tournament of Roses.

Founded in 1984 by sixth-generation rose grower Andy Koch, Eufloria now produces 4 to 5 million rose stems a year in 350,000 square feet of greenhouses. The company employs 35 to 40 workers.

For the past couple of months, Eufloria’s staff has been busy working to bring their hothouse divas to perfection just in time for Valentine’s Day — the nation’s No. 1 floral holiday, when roses make up 84 percent of U.S. flower sales.

Eufloria’s offerings go far beyond traditional red roses, said Andy Koch, the company’s owner and founder.

“Eufloria is different types and colors of cut roses” in artful floral arrangements, he said. “Mixed bouquets — that is who we are.”

Read more at the San Luis Obispo Tribune (Leslie Stevens)


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