"Spring is a time of planning and projects," said Leo Tolstoy. Spring welcomed us already with mild temperatures and sunny days and thus the gardening season starts slowly.
Selecta One presents its Dianthus catalogue 2019 with colourful proven as well as new varieties. They offer strong series: from bright, colourful flowers of the Colores varieties to successful varieties from the Capitán and Oscar series and the SuperTrouper and robust Diantica varieties that add a touch of colour.
The new generation of pot carnations, Peach Party, Purple Wedding and Early Love have already won over many growers in 2018.
The pot carnations play an important role in the evolved Autumn Friends concept. The customer has no effort with these recommendations for plant combinations for sales in late summer and autumn, because the young plants grow in a combination pot from the date of potting on. Find out more about the advantages and options of the Autumn Friends on page 8 and 9 of the catalogue.
A novelty for the pot carnation season 2019 will be Scully – Cosmic beauty. More on page 6.
The new fragrant carnation series DiaDeur (page 24) offers three well-known pot carnation varieties from the range that stand out thanks to their scents.
In 2019, Selecta One continues with powerful communication actions for their most successful pot carnation variety Pink Kisses addressing end consumers. They strengthen the communication at the PoS and support in particular the specialist retail in 2019. In this context, they plan a Pink Kisses DIY tour in cooperation with the German Garden Centre Association (VDG).