Hasfarm and FleuraMetz start a joint venture in China. By combining products from Hasfarm’s Asian farms with products from FleuraMetz’s suppliers in Europe, South America and Africa, Hasfarm FleuraMetz is able to offer a wide assortment to Chinese florists and wholesalers. Additionally, the joint venture will offer exclusive IT and Marketing Services to wholesale partners all over China.
Hasfarm FleuraMetz Flowers Ltd. will start in July and operate from their Shanghai distribution center. From July 12th until July 14th the new joint venture will present itself at the Kunming International Flower Expo of China.
Hasfarm Group (www.hasfarmholdings.com) is a leading producer and distributor of cut flowers and potted plants in the Asia Pacific.
FleuraMetz (www.fleurametz.com) is a leading distributor of flowers, potted plants and hard goods in Europe, North America and Australia.