From September 1st HilverdaKooij and Florist Holland will start to work under the brand name HilverdaFlorist. This step signifies the merge that will be finalized between the two companies by March 2020. During the upcoming season, the name will be implemented in all communication and the company processes will be combined in phases.
The next milestone
HilverdaFlorist will be situated at the current location of Florist Holland after the construction of the new buildings have been finalized. New land has been acquired to create new production facilities for the production of young plants and seeds. In autumn the expansion of the office, the shipping hall, production and breeding department will start. The next phase is the construction of the greenhouses and industrial buildings. In addition, the construction of a new R&D laboratory and a multilayer cultivation system are planned for realization. An intensive project in which the focus is on investment in automation and sustainable, innovative cultivation and breeding techniques.
Florist Holland and HilverdaKooij are merging from March 2020. By combining their knowledge and resources, they are able to further improve and expand their assortment. The joint focus is, among other things, on investing in automation and innovative cultivation and breeding techniques.