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Setting the trend with fragrant Phalaenopsis

The exhibition stand accommodating Sion Young Plants at the TPIE 2020 (no. 219) shines the spotlight on the company’s new fragrant varieties, Odorion and Scention. These varieties are characterised by their scent similar to perfumed soap which is especially noticeable in the morning. For consumers, introducing these scented plants to their home means adding a natural home fragrance. 'Sion is thus responding to the needs of the market to keep offering consumers more new Phalaenopsis varieties – not just in appearance but also in how they smell’, says company owner Eric Moor.

The latest varieties and trends on display in the Sion Trend Lab
Less than a year ago, Sion introduced its Sion Trend Lab (De Lier – The Netherlands), a unique location that inspires growers, export companies, wholesalers, retailers and social media influencers wanting to be the first to discover innovations all year round. In November, Sion and trend translator Sandra Könings (Trendlogic) added two new trends to the Sion Trend Lab: ‘Organic’ and ‘Sun’. ‘Organic’ responds to the trend for sustainability: how can growers apply this in a trendy way to Phalaenopsis? ‘Sun’ is a trend that evokes holiday memories: 'Get that happy holiday feeling every day with orchids’.

Opening hours

  • Wednesday, 22 Jan. – Friday, 24 Jan. 2020
  • 9:00 a.m. – 5:00 p.m., Friday until 2:00 p.m.

TPIE 2020

  • Greater Ft. Lauderdale/Broward County Convention Center
  • Ft. Lauderdale, Florida, USA

For more information:
Sion
www.sion.eu

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