The average consumer spent around $162 on Valentine's Day 2019, with the largest portion of spending on romantic partners ($93), followed by family members ($30), and finally a small spend on friends ($10).
Trends for 2020's Valentine's Day are shifting toward self-gifting and platonic hangouts over dates out with a sweetheart. Additionally, about 25% of people under 35 plan to treat their furry friends to a Valentine gift, and 40% of people would enjoy receiving the gift of an experience over traditional gifts like chocolate.
Just Add Ice - based in Ohio and grows over eight million orchids per year - has launched a line of Valentine's Day offerings that provide the gift of a life-long hobby: houseplants.
The assortment of products ranges from single orchid and anthurium plants to planters with foliage or succulents, as well as money tree plant offerings for people who prefer greenery over a flowering plant. The orchids, anthuriums, and money trees can all be watered with the brand's innovative ice watering method to provide the perfect amount of water weekly.
For more information
Just Add Ice
www.justaddiceorchids.com