A new partnership between green industry experts offers a revolutionary system for buying groups, retailers, vendors, and brands to simplify and improve the ordering process. OrderEase (formerly LinkGreen) and Marketing Garden, the distributors of The Perfect Plant, join forces to create a seamless, comprehensive, fully-integrated ordering system that reduces costs, improves accuracy, and speeds fulfillment for users on all sides of the buying process.
The partnership, while targeted to provide ease of sales and ordering for retailers and vendors, also allows brands and customers to come together in virtual industry trade shows throughout the year. Through the companies’ technology, green industry brands showcase new products while easing the ordering process with real-time chat options between buyer and seller. With most on-site trade shows shuttered for the near future, the technology easily creates virtual “booths,” where sales reps can discuss the features and benefits of their products and customers can view products and their attributes, chatting with sales staff in real-time and placing orders, much as they would in a physical trade show booth.
Creating solutions for customers
Utilizing Marketing Garden’s revolutionary platform, The Perfect Plant, for garden retailer websites and in-store customer engagement, the partnership provides support for OrderEase’s clients, which includes De Vroomen Bulbs, Scotts Miracle-Gro Canada, Garden Works USA, J.C. Bakker, Aquascape, Grodan, Century Tool & Die, among others. By forming a partnership with Marketing Garden, OrderEase plans to help its customers transition their processes into a digital, cost-effective, practical solution perfect for enhanced staff training and customer engagement.
“There are great synergies between OrderEase and Marketing Garden,” says Warren Patterson, President and CEO of OrderEase. “Their easy-to-use software enhances staff training and customer engagement, benefiting retailers and brands, while we are focused on streamlining the ordering process for retailers, distributors, and brands. Together, we offer a true end-to-end solution for the industry.”
“We brought OrderEase to the US green industry because we see the value in what they provide to trade shows, distributors, vendors, and retailers,” says Ken Klopp, CEO of Marketing Garden. “Each channel has unique benefits in working with OrderEase that streamlines inefficiencies, reduces errors, and connects marketers, buyers, and sellers with ease. Our relationship with OrderEase will also bring our technology, The Perfect Plant, to retailers and vendors in Canada. We now have a seamless end-to-end solution from wholesale buying to marketing/selling at retail.”
Partnering to benefit the green industry
Merging the benefits of both companies results in cost-effective solutions for green industries. While Marketing Garden’s The Perfect Plant technology provides staff support, customer engagement both in-store and online, and enhanced customer service, OrderEase connects retailers and wholesalers to all their channels through online product catalogs and a centralized order hub, providing faster, more accurate ordering. The wholesaler product information can be synchronize with retailers' point of sales systems and webstores for effortless and synchronized commerce.
Typically, business-to-business retail transactions are captured manually via phone, fax, or email, often resulting in inaccurate orders, excessive returns and credits, high order costs, and delays. OrderEase’s centralized order hub and unique app for sales reps streamlines the order process, reducing time spent creating orders and improving order accuracy to create a positive customer experience.
By utilizing the technology of Marketing Garden’s The Perfect Plant and OrderEase, not only do green retail companies benefit, but wholesalers can streamline their processes as well. “With OrderEase, we can now solve challenges facing the wholesale buying and selling process, “ says Klopp. “Placing orders, order management, acquiring new customers—I haven’t found another platform as flexible, easy-to-use, or robust with a proven track record as OrderEase. I’m confident the addition of OrderEase showcases our commitment to providing the best technologies to solve the biggest challenges facing the green industry.”
Customers agree. “The OrderEase B2B ordering system and their client success team made the software and transition so simple and frictionless that we adopted it right away,” says Lester Barnes, Senior Sales Director of Scotts Canada. “It had a measured ROI within months.”
The partnership between OrderEase and Marketing Garden revolutionizes the ordering experience for green industry companies.
For more information:
OrderEase
416-592-0909
sales@orderease.com
www.orderease.com
Marketing Garden