New short documentary is a love letter to flower farming

The opening frame of “BLOOM” features a dahlia blooming in time-lapse, with petals unfurling to a full-sized flower.

Accompanied by birdsong audio, the screen reads: “28 years ago, Joan Ewer Thorndike began growing certified organic flowers in Southern Oregon.”

This short and impressive documentary is filmmaker Joanne Feinberg’s love letter to flower farming, sustainable and organic growing methods, and the fragile beauty of a flower. It is a tribute to one woman’s journey to change the floral landscape in her own community and beyond.

Read more and watch the short film at Slow Flowers Journal.


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