Growers and buyers, such as SK Roses and FleuraMetz, are preparing for 100% Digital and are working hard on the developments for it. SK Roses and FleuraMetz have been doing business with each other for years.
In this video they explain what 100% Digital means for their companies specifically, which benefits they experience, and how they feel about the importance of digitisation and data. Watch the story of Marc Koene from SK Roses and Danny van Bergen Henegouwen from FleuraMetz.
You will also see that personal contact can be intensified through digital business. The contact is less about small mistakes, because 100% Digital reduces the chance of mistakes occurring. This gives buyers and growers more time to focus on long-term relationships and approaches.
This video explains what 100% Digital means for their companies specifically, which benefits they experience, and how they feel about the importance of digitisation and data.
Source: Royal FloraHolland