Royal FloraHolland:

"Veiling Rhein-Maas delivers top performance in 2020"

The close collaboration between Veiling Rhein-Maas and Royal FloraHolland is producing positive results. Veiling Rhein-Maas had a very good year in 2020, in spite of corona. This was concluded by shareholders Royal FloraHolland and Landgard when they determined the annual accounts on 24 March 2021.

The product turnover has grown with 11.5% to € 387 million euros over the past year. Of this number, at least € 230 million was realised by, among others 1,600 Royal FloraHolland members and suppliers. Veiling Rhein-Maas also reached an operating result that was far above the budget, and thus positively contributed to the enterprise results of Royal FloraHolland in 2020.

Further intensifying the collaboration
As of 1 January, the Veiling Rhein-Maas is lead by Cees Hoekstra and Günther Esser. During the past year, they intensified the commercial collaboration between Veiling Rhein-Maas and Royal FloraHolland. Veiling Rhein-Maas is now also linked to the digital market place Floriday.

Source: Royal FloraHolland


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