Solvent has produced 50.000 Cliplabels with the 'On the way to PlanetProof' logo on them and gives them away for free to companies that have this certification and want to express it.
Solvent developed and patented the Cliplabel for flowers, plants, and vegetables a few years back. The label, which can be provided with a costume image, can be clicked onto a product with ease, such as a stick or to the branches. The Cliplabel is made of 100% cardboard and is produced locally and energy-neutral by Solvent. In doing so, the company wants to contribute to a more sustainable world.
"Our current actions have consequences for the future”, says Joost de Jong of Solvent. “Which is why we believe in and support sustainability initiatives. One of which is 'On the way to PlanetProof', a certification that shows you that the product you buy has been produced sustainably and therefore better for nature, the climate, and animals. With our patented Cliplabel, we want to contribute to this, which is why we have produced 50.000 labels Cliplabels with the PlanetProof-logo on them. The Cliplabels we will give away for free to companies that are certified and could use the labels.”
If companies want such a logo to appear on their products structurally, their logos will be provided with their certification number as is determined by the regulations of the Milieukeur Foundation (SMK). The Cliplabels that Solvent is giving away now do not feature those numbers but are distributed with the approval of SMK so that companies can get acquainted with the possibilities of showing their certification with the Cliplabel.
Are you someone who could benefit from this sustainable marketing way, or do you know someone who would? Then send an email to Solvent at firstname.lastname@example.org. Van der Maarel Orchids from the Dutch town of Maasdijk was one of the first in line to do so and are now using the Cliplabel on their orchids, which are PlanetProof-certified. “A great product that can be attached to your product with ease and, above all, is very sustainable”, says Jennifer on behave of the plant nursery.