The country’s tropical flowers and foliage sector this week demonstrated its versatility and various uses of its products through floral design workshops with buyers from the United States and Canada, with the goal of promoting new trends, applications, and color palettes, to generate more business for business. Seven national companies participated.
The products used during the workshops were foliage such as Cordyline leaves and tips, Indian Dracaena and Jamaican song, White Sandriana, Monstera, and others. As well as tropical flowers such as Heliconia, Heliconia Psitacurum, Musa, Bird of Paradise, Ginger and Ginger shampoo, Costus, etc.
According to Alvaro Pedra, Export Director of PROCOMER, this is one of the sectors most affected last year by the pandemic; however, it has proven to be resilient and able to outperform in international markets.
“As of the first quarter of 2021, products such as ornamental plants were exported $37 million, an increase of $8 million over the same period in 2020. Flowers and buds, for their part, generated $4.5 million in growth, compared to $8.7 million in the U.S. January-April 2020 to $13.3 million in 2021, while Leaves and Leaves rose from $9.1 million in the first quarter of 2020 to $11.5 million in 2021. These numbers give us hope and motivate us to continue working on strategies, Piedra said: Strengthening and positioning the sector to continue generating business.
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