Spain: Technology company raises €45 million for digitalization in floriculture

Colvin, a technology company dedicated to the floriculture industry, has raised €45m Series C funding to scale its business in Europe in the flower and plant sector with its B2C and B2B business model. The operation is led by Eurazeo.

“2020 has been a year of acceleration for Colvin, a turning point that will set the pace for our growth over the coming years. This new funding round will enable us to accelerate the development of technology and logistics-related projects which are currently under progress for the B2B category, in addition to consolidating the company’s growth in the flower and plant online retail sector. Our goal at Colvin is to lead the transformation of the industry at a global level”, states Sergi Bastardas, co-founder of Colvin.

Andres Cester and Sergi Bastardas, cofounders of Colvin

Thanks to this new funding, Colvin will invest in technology and its own systems to continue connecting directly with flowers and plants growers. Colvin will also scale the business to new markets in Europe such as France and will expand the team by adding over 100 people in the coming months, with an emphasis on the technology, marketing, and operations departments. 

“For us, the most important aspect is to focus on people. We have recently evolved towards a flexible and remote-first work culture which helps us become more efficient, work with objectives and improve the work-life balance, as well as being able to access global talent in other countries. We have a very ambitious hiring plan – in the coming months we aim to double the size of the tech team to 60 engineers and strengthen different departments with professionals who have experience digital companies and wish to join Colvin’s innovative project”, states Mariona Bosch, Head of People & Happiness at Colvin.

For more information:

Publication date:

Receive the daily newsletter in your email for free | Click here

Other news in this sector:

Sign up for our daily Newsletter and stay up to date with all the latest news!

Subscribe I am already a subscriber

You are using software which is blocking our advertisements (adblocker).

As we provide the news for free, we are relying on revenues from our banners. So please disable your adblocker and reload the page to continue using this site.

Click here for a guide on disabling your adblocker.