4 reasons you need to invest in a floral industry website

There’s no denying the importance of the internet and websites in today’s world. With half the population on the internet, there’s no reason for not having a web presence or expanding your marketing efforts to digital spaces. The following are some reasons to invest in a website for your floral business.

1. E-Commerce is booming
Floral e-commerce is booming, and there’s no better time to invest in a floral industry website and take advantage of this shift. Online floral businesses in the U.S. alone are worth $5.1 billion dollars and are continuing to grow. Additionally, unlike a physical store, your floral industry website is available at all hours and allows you to reach customers 24/7.

2. Credibility and authority
Having a website lends your business credibility and authority. 84% of customers think that websites make businesses more credible, and these companies have more authority than those with social media pages alone. If you want to be taken seriously in the floral industry, investing in a website is necessary.

3. Lead generation 
Websites result in lead generation and help you cater to a bigger audience. If you’re running a brick-and-mortar store, your audience is limited to people who are near your store or discover it when they drive past it. A floral industry website can help you expand this audience and generate leads.

Read the complete article at www.newbloomsolutions.com.

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