"Sustainability, wildlife and wellness are set to be big and searches for sales of tulips, primroses and pansies are on the rise." According to ComparetheMarket.com, who teamed up with MyJobQuote’s gardening expert Samantha Jones these are the trends that are set to dominate 2022. In this article, they share their findings.
Sustainability, wildlife and wellness
In 2022, sustainability is at the forefront of Brits’ minds as they look to make eco-conscious purchases, including peat-free compost, native plants, and wildflowers. More biodiverse gardens will be planted to attract bees and other insects. For gardening enthusiasts looking to make space for wildlife, natural rather than ornamental ponds will be the preferred water feature.
Themes of self-care and wellness will influence garden planting with more unusual herbs, such as myrtle and hyssop and medicinal perennials, such as echinacea and calendula.
Tulip, primrose, and pansy sales are trending
Searches for tulip sales have seen a significant increase in the last 12 months (+80%), and pansies (+67%) followed by primroses (+62%) which bloom in early spring.
Mediterranean features and dedicated potting areas
Garden features with a Mediterranean feel will be top of consumers’ shopping lists this year, from Moroccan tiled troughs to Greek urns, classical statues and a host of exotic plants and grasses.
The traditional potting table is also having a resurgence. Gardeners are looking to the simple pleasures of sowing, cutting and tending to plants. A dedicated area with an organised table will prove popular.
CompareTheMaket is one of the UK’s leading price comparison websites offering consumers to find a better deal on their insurance, household bills and finances. You might think, what do they have to do with gardens and flowers? They want to make UK homeowners and renter aware that their home contents insurance could cover their garden too. Alex Hasty, director at comparethemarket.com, says: “As we approach the warmer months, there’s no doubt we’ll be looking to spend more money perfecting our gardens with new flowers and plants, which can run up costs of hundreds of pounds."
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