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The output of potted flowers in China grows steadily

The annual output of traditional potted plants such as anthurium, phalaenopsis, and potted roses has grown steadily. The annual output of anthurium is about 40 million pots, mainly from Guangdong, Tianjin, and other places. The annual output of Phalaenopsis is 70 million pots, and the annual output of potted roses is 30 million pots, mainly concentrated in Yunnan, Sichuan, and other places. On January 1, 2022, the Regional Comprehensive Economic Partnership (RCEP) comes into effect for 15 member countries including China, which has enabled many growers to see business opportunities and double their export volumes. But it remains to be seen how the export market will fare amid the pandemic lockdown.

More and more live broadcast sales in production parks
With the development of the logistics and e-commerce system, about 80% of the planting bases and farmers in China have been involved in live broadcasting to sell the products; some growers also choose to cooperate with professional live broadcasting teams at the production base to realize the integration of production and sales. Direct shipment from the base reduces the cost of intermediate circulation links, and weakens the distribution function of traditional wholesale markets. At the same time, in order to meet the needs of e-commerce fast delivery, many growers have begun to produce some varieties that are more suitable for e-commerce sales. E-commerce sales have higher requirements for the continuity of varieties, it is best to supply the products throughout the year, and the price needs to be cheaper. E-commerce companies hope that products will maintain a uniform price throughout the year. This is a huge challenge for growers because the production costs vary from season to season. The sales of small potted plants are on the rise, because they have basically achieved annual production and sales, and there is no obvious production off-season and peak season. At the same time, small potted plants occupy a small area, are easy to manage, and their affordable prices are also favored by more households.

High-end potted plants are becoming more and more popular, and individual needs are obvious
Now in China's first-tier cities, beverage shops, clothing stores, beauty salons, office buildings, etc. have an increasing demand for renting the potted plants. Next to this, personalized customization is becoming more and more obvious, which also enhances the consumer market for potted plants. The combination of succulents, micro-landscapes, and miniature potted plants is becoming a souvenir and a gift for people to visit relatives and friends. In addition, high-end potted plants are becoming more and more popular, and more and more families begin to place green potted plants, such as traditional high-end flowers such as Phalaenopsis, on the balcony, bedroom, living room, etc.


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