Employee Seminar 2022: The Green Switch Journey continues

Van Iperen International has just held its Annual Employee Seminar. "A chance to see each other again, reflect on the current situation and share the vision of the company for the upcoming years", the company says. 

After four years without seeing each other, they’ve come together again for the Employee Seminar 2022. On this special occasion, colleagues from all parts of the world have made it to The Netherlands, where it all started in 2010. 

This 4-day seminar is a step further in the Green Switch Journey, their commitment to increasing the sustainability of global agriculture, both greenhouse horticulture, and open field. 

All Van Iperen’s departments have had a great opportunity to reflect and discuss the current vision: to change the rules of the game in plant nutrition. As a result of the company's strategy, some innovation projects supporting the Green Switch Journey are going on. The company lately launched the unique plant-based biostimulants from cultivated crops, Plants for Plants, and the first liquid Nitrate fertilizer from organic source, GreenSwitch Original HG.

The GreenSwitch Nitrate factory
Many of the people working at the company have could visit the GreenSwitch Nitrate factory. Supported by Pure Green Agriculture Technology, this one-of-its-kind installation is located at the Biogas installation AgroEnergie Hardenberg. Visitors could see firsthand the most innovative production process that transforms manure into liquid Nitrate fertilizer.

The outcome product, called GreenSwitch Original HG, is now reaching the pioneering growers willing to reduce their Carbon footprint, while simultaneously contributing to limiting ammonia emission and preserving Earth’s natural resources.

Sustainability and growth
The Green Switch Journey also involves strategic alliances with other partners to boost innovations such as GreenSwitch Potassium. This breakthrough will allow them to produce sustainable and circular potassium sulfate fertilizers based on salts recovered from the Swedish paper industry as well as from the newly-built battery manufacturer Northvolt. Thanks to these partnerships, we can initiate a movement towards increased sustainability in agriculture.

Projects like GreenSwitch Potassium, GreenSwitch Nitrate, and Plants for Plants reinforce Van Iperen’s ambitious growth plan in different regions and markets for the upcoming years.

“A company is only as good as its people. Our people contribute not only to reaching goals but to inspiring Van Iperen culture. After our last seminar, we are satisfied seeing Van Iperen as a platform for the personal fulfillment of our employees while it is fulfilling our mission. Now, let’s make the green switch together!”, said Erik van den Bergh Managing Director of Van Iperen International.

For more information:
Van Iperen


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