Retailer puts money into setting up organic cut flower sector in France

A major French retailer is to invest in developing an organic cut flower sector in France. Supermarket chain Carrefour recently unveiled a plan to revitalise the rural economy in certain parts of France. Investment in ornamental plant cultivation is one of the components of the plan.

With a total budget of 350 thousand euros, the retailer is responding to a government plan to revitalise the French countryside. Carrefour supports the Fédération Départementale des Groupes d'Études et de Développement Agricole (FDGEDA) in the development of an organic cut flower sector, with the aim of diversifying and rotating crops to improve soil quality. The investment is in the Alpes-Maritimes region.

Carrefour invests in six new French organic projects in total.

Source: Carrefour


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