Atham on August 30 will kick off the ten-day-long Onam celebration, and Kudumbashree units across Kerala are in full swing to tap the seasonal market. This time 534 units took up flower farming, eyeing Onam special sales.
Marigold and chrysanthemum are the two varieties that will be offered by these units, which took up cultivation on 127.5 acres of land.
The units in all districts of Kerala, except Palakkad, Kollam, and Idukki, are involved. Most of the units engaged in flower cultivation are from Alappuzha (294), followed by Thrissur (77) and Kannur (55).
As a part of celebrations, schools, colleges, and institutions will have floral carpets, and many take part in competitions as well. There is a high market potential for flowers during Onam.
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