Every year more and more florists are becoming aware of the environmental impact of their industry, and many are choosing to use sustainable methods and practices in their own businesses. A rare few are striving to approach 100% sustainability, but this is a difficult discipline to practice and maintain. Mayesh feels a responsibility to present their customers with information on philosophies, methods, techniques, and hacks that are environmentally friendly and sustainable.
With that said, Mayesh is adding a focus on sustainable design practices to the 2023 Mayesh Design Star series! Some things are more obvious than others, like replacing foam with chickenwire, but they want to see more Mayesh is not looking for perfection, but rather the innovative & clever ways you are practicing floristry in sustainable ways.
Mayesh is looking for four designers for the 2023 Design Star series to produce three design videos each. If you are selected, Mayesh will work together to decide which three consecutive months you will be featured and what you will teach in your videos.
What would it entail?
If you are selected as a 2023 Design Star, your responsibilities would include the following:
- Coordination & execution of one shoot where you'll film three design videos featuring sustainable practices. The focus of each video does not have to be sustainability, but Mayesh would like each video to use environmentally-friendly practices.
- Mayesh will provide the flowers, and you'll provide the hard goods such as tools and any other additional structures or decor you plan to use.
- Budget provided by Mayesh for videographer & photographer
- Work with your videographer to ensure that Mayesh has each video two weeks before their scheduled air dates so that they have time to make necessary edits.
- Be a guest on Mornings with Mayesh following each video (3x total) to go more in-depth on the video & answer viewer questions.
How to apply
Please use the link below to fill out the application. Among other questions, you will be asked what the top 3-5 things you would like to design & teach in your videos are. Mayesh is looking for creativity & originality as well as technical expertise, and of course, they want variety for their viewers - not twelve different bouquet videos! (Not to say that no one can do a bouquet, just try to think a bit outside the box!) And while the focus of each video does not have to be sustainability, Mayesh would still like you to implement environmentally friendly practices in each one, so keep that in mind & let us know what that means to you!
Along with the application, you will upload a 3-5 minute "selfie-style" video introducing yourself, your design style, why you want to be one of Mayesh's designers, your thoughts on floral education & sustainability, etc... Just be yourself! This is Mayesh's way of getting to know your personality & charisma on camera.
Deadline to apply: October 28th, 2022