Color inspiration, rose spotlight, wedding inspiration

A Floral Introduction – Purity

Dreaming of an elegant yet understated celebration that exudes effortless style and sophistication? Purity (Ausoblige) is the perfect creamy white wedding rose for you with just a hint of blush. Pearly white outer petals open to reveal a loosely ruffled center, lightly dusted with tones of pale apricot and peach. Purity is beyond exquisite and the epitome of relaxed romance.

While smaller in size than her cream rose sisters, Leonora and Patience, Purity packs a punch with a delightfully strong scent reminiscent of Turkish delight and rose water that gives her a slightly exotic feel. Purity is the ideal rose for a stunning ivory bouquet, yet her neutral tone makes her versatile enough to blend with a multitude of color themes. Let’s find out how to incorporate this gorgeous rose into your wedding flowers.

What style of wedding does Purity shine in?
David Austin thinks of Purity as the Gwyneth Paltrow of the flower world, graceful and glamorous in a naturally relaxed and effortless way. The creamy white cupped rosette opens to reveal loosely ruffled petals, which lend a feeling of laid-back luxe to weddings and achieve that enviable feat of looking gorgeous without trying too hard. So if your mood boards are full of simple, understated wedding gowns, chic modern stationery, natural linens, and floral designs inspired by coastal walks or woodland strolls, Purity is the perfect rose to bring your wedding vision to life.

What colors does Purity work well with?
Purity is a beautifully versatile rose and complements myriad wedding color palettes, from warm shades of pink and peach to cooler blue and lilac tones. The company recommends pairing Purity with dainty flowers in soft pastel colors to avoid distracting from her elegant form and delicate hue. However, our preferred color palette to allow Purity to shine is simple green and white. Fresh, natural, and eternally chic, this neutral look with heaps of verdant trailing foliage and textured blooms showcases the pure beauty of this rose and makes the perfect white bridal bouquet.

What other flowers compliment Purity?
Introducing different forms and textures is the best way to bring a neutral palette to life and compliment a focal flower like Purity without overpowering it. For example, consider papery scabious, buddleia, lacy Ammi, and vines of fragrant trailing jasmine or honeysuckle for a beautifully wild and unstructured ivory bridal bouquet. The company loves rambling foliage and natural elements like willow, moss, berries, and seed pods to bring a sense of the outside into your white wedding reception.

White wedding reception inspiration
While less is more in terms of color when styling Purity, David Austin say go big on the volume of roses along with supporting flowers and foliage to create a dramatic look that immerses your guests in the natural world. Fill mantelpieces, banisters, and tabletops with lush greenery, and don’t forget to look up. Floral chandeliers and trailing garlands are great for adding drama to the reception space, dotted with twinkly or festoon lights to create an intimate, cozy atmosphere as night falls. Add leafy elements to your stationery design, sprigs of green to white linen napkins, and place a simple white tiered cake on a moss-covered table top for a chic, understated look.

For more information:
David Austin  


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