Thousands of flowers are sent out from Arcata’s Sun Valley Floral Farms for millions of Americans to see every year.
The Sun Valley Farms, a huge donor to the Rose Tournament in Pasadena, provided hundreds of irises and ornamental kale to this year’s Cal Poly Universities float.
“We’ve supported the rose parade for many, many years,” Bill Prescott, Sun Valley’s mass marketing manager, said. “The traditional [flowers] we do for the Rose Parade are iris. Our beautiful blue flower. So, anytime you’re looking [on] at the Rose Parade, and you see blue on [those] floats, a lot of the time, those flowers were grown right here in Arcata.”
The Cal Poly Universities floats are created in collaboration with Pomona and San Luis Obispo University, and the project is completely student-run. They have submitted entries almost every year since 1949. This year’s float theme was “Road to Reclamation.” A piece shining a light on nature’s regenerative power.
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