US (MA): Springfield florist already preparing for Valentine’s Day rush

Langone’s Florist in Springfield is already busy with orders for Valentine’s Day. “We start so far in advance to give ourselves a good push, so we are not behind, so the less chaos, the better,” said Stephanie Oleksak, manager and co-owner of Langone’s Florist.

Oleksak spoke to Western Mass News about the orders coming in and how the new favorite picks this year are blue and orange roses. “I don’t know where it came from. They want orange and blue a lot, but red is number one always,” Oleksak explained. 

Their crew will be preparing for over 700 orders in the next couple of weeks, plus extra goodies arriving to add to the bouquets. “Teddy bear, chocolate, we have Kringle Candle, all sorts of that little good Valentine’s Day gifts,” Oleksak added.

As for prices this year, a classic Valentine's bouquet can range anywhere from $85 to $400. Oleksak told us prices have gone up across the board, but right before Valentine’s Day is when they really rise.

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