The results of the online vote recently organized by Bloemenbureau Holland will be announced at the end of April. Voting was possible on a General Binding Declaration (AVV) as a new form of collection. Royal FloraHolland has previously indicated it will discontinue the current collection system as of 1 January 2024.
Research firm Motivaction needs a few weeks to carry out a check on the validity of all votes cast. Between 27 March and 7 April, it was up to growers and traders to cast their votes online. Over 3,900 companies received an invitation to do so from Motivaction.