Last year, garden plant growers in Northwestern Europe did not experience an easy year. In contrast to the previous two 'covid years,' when in terms of sales, the sky was the limit, people preferred to go on vacation or eat out rather than buying flowers and plants. This spring, the market is off for a new balance.
Menno Straver and Jasper Heemskerk with the Sunpatiens
Though the Netherlands had quite a bit of cold and rain these last couple of months, the sun came out abundantly at last, and about everybody visiting the FlowerTrials is feeling a positive vibe. Supply and demand seem to be well balanced again, and in some products - especially the perennials, which more or less naturally follow the annuals - the market is downright good.
Ton and his daughter Kris de Bresser with Selecta one
Also positive is the turnout. Everywhere you go, it's busy and, as was hoped for, also a lot of Asians made it back to Holland (after three years of absence).
Team Evanthia
Daphne Hoogeveen and Martin Berger of Floritec at the InstaWall
The FlowerTrials is ongoing till Friday, stay tuned for more!
More information about the program, locations & participants can be found at the website of the FlowerTrials, www.flowertrials.com.
