Only one more month to go until the second autumn edition of Plantarium|Groen-Direkt – the greenest, largest garden plant fair in the Netherlands. On August 23 and 24, 2023, visitors arriving at the fair’s entrance will be welcomed by six outdoor exhibitors, hot coffee, and the scanning team. A few steps on and you’ll find yourself surrounded on all sides by the fair, filled to the very last square meter with stands, presentations of the products submitted for the Green Retail Awards, and Groen-Direkt’s Autumn Fair featuring 5,000 sample batches, a concepts plaza and the presale of Christmas trees.
A visit to Plantarium|Groen-Direkt will bring you right up-to-date on everything going on in the field of garden plants. Leading growers from within and outside the Netherlands will be represented, but also smaller relevant growers with their surprising products. The fair will offer you a tremendously wide range of products - from aquatic plants, shrubs, and perennials of many different species and sizes to avenue trees. “With our exhibitors, outdoor presentations, novelties, and plenty of inspiration for ways of showing all the plants to their best advantage at the outlets, the fair will offer something to suit everyone’s wishes. Garden center and wholesale buyers will be delighted! Also good to know is that this edition will boast more than 50 new Dutch and foreign exhibitors, making our range larger and more complete than ever,“ says fair manager Marjolein Wieckardt.
Green Retail Awards
The international retailers Jardiland, Plantagen, and Dobbies Garden Centres will be represented at the fair. They will evaluate the plants submitted for the Best Market Innovation, one of the categories of the Green Retail Awards contests. The other categories are Best Novelty (inspected by the KVBC (Royal Boskoop Horticultural Society) jury) and the Visitors’ Favourite (chosen by the visitors).
Fair director Linda Hoogendoorn: “Our aim as the organizers of this fair is to promote developments in the field of innovation and expansion of the range. This is why we offer a platform for novelties and new market concepts and why we introduced the Best Market Innovation inspection last year. This year, the winning product will be included in the range of the Intratuin chain of garden centers. This is a new development: every year, we are going to ask a different retailer to include the winner in their range”. Plants are already being submitted for the Green Retail Awards. The closing date for registration for the contest via the website is August 7, 2023.
Start of the new season
The autumn edition of Plantarium|Groen-Direkt will mark the start of the new season. The exhibitors will be introducing their new ranges, growers, and breeders will present their new varieties for inspection, and concept growers will show their new shop presentations. A visit to the fair on August 23 and 24 will be an absolute must for any garden plant buyer who wants to be well-prepared for the new season. Many buyers from within and outside the Netherlands have already registered their visit via the website.
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