National Garden Bureau (NGB), in conjunction with GardenComm, has created a calendar of popular “Day of” promotions and industry marketing campaign opportunities that can be utilized by the horticulture industry in their own marketing and social media plans.
There are many National “day of, week of, and month of” celebrations that are fantastic occasions to promote gardening almost every day of the year! The curated list appears on the NGB website in calendar form so anyone can find days or weeks of the month that provide something to talk about without having to spend a lot of time coming up with marketing ideas.
Need a creative boost for September? It’s National Honey Bee Month!
Need an idea for a social media post on September 2? It’s National College Colors Day! (Make a display of local college colors to inspire local alums!)
Looking for a good reason for customers to buy apple trees this fall? September 26 is National Johnny Appleseed Day!
These are just a small sampling of ‘Day of’ ideas anyone can use. Have fun, get creative, and spread the word that gardening isn’t just in spring and summer but all year long.