NL: Dümmen Orange organizes event for large-scale retail sector

Dümmen Orange is opening its doors for an event for the large-scale retail sector. During the Experience Week from November 7 to 9, Dümmen Orange is set to showcase the latest developments and trends in the world of flowers and plants.

During the Experience Week, Dümmen Orange will exhibit their novelties, experimental products, and commercial varieties in their 'experience greenhouse.' The product presentation is divided into three themes: spring, love, and Christmas, which are crucial for the sales of flowers and plants. Visitors can experience the products and concepts in creative arrangements. Florists, retailers, wholesalers, and other industry professionals will gather here to gain inspiration and explore how they can enrich their offerings with the latest innovations.

"The Experience Week is an excellent opportunity for all players in the ornamental horticulture sector to discover the latest developments and learn how to enhance their offerings," said Lisanne Fabriek, Marketing Manager at Dümmen Orange. "We look forward to welcoming our visitors and showing them how we continue to transform the market with our new species."

Trade Fair in Aalsmeer and Customer Evening
In addition to the Experience Week, Dümmen Orange will also be present at the Trade Fair in Aalsmeer, where visitors are welcome to visit the Dümmen Orange booth {2.14}. "This offers an additional opportunity for industry peers to discover the latest innovations and products."

Furthermore, Dümmen Orange will host an exclusive customer evening on Wednesday, November 8. "This event provides a unique opportunity to connect with the experts and the Dümmen Orange team in an informal setting."

Open Show Greenhouse
During the Experience Week (November 7-9), Dümmen Orange has opened the show greenhouses for the cut flowers Chrysanthemum, Gerbera, and Rose. Visitors will get an up-to-date overview of the distribution pipeline and commercial varieties available for (inter)national production markets. "Visitors are welcome at the De Kwakel location."

Location:
Dümmen Orange Hoofdweg 119, De Kwakel
Registration can be done through the account manager or via email at [email protected].