What can we expect from Lazzeri's Spring/Summer 2026 collection? The answer was revealed during the company's annual Sales Meeting, held last week in Sabaudia, Italy, where the team of the Italian breeder and young plant supplier came together for the occasion. "It was a valuable opportunity for exchange and inspiration, shared with an extraordinary group in a truly enchanting setting, and concluded with a memorable dinner", the Lazzeri team says.
During the meeting, they also opened the doors of their company to offer its team a closer look at the heart of our business: the production of Cyclamen, Dipladenia, and Poinsettias, told through the expertise and passion of their technical team.
The event's highlight was the official unveiling of the new Spring/Summer 2026 collection, which is now being shared with the world.
"Among the key innovations are the new Verbena "Encantada" series, celebrated for its intense and vibrant colors, and the Impatiens New Guinea "Sol Luna Prime," an outstanding variety ideal for full sun exposure. The Calibrachoa "Gran Mille Baci" collection also continues to grow with the introduction of two new varieties. These are just a few of the many exciting options now available, and we warmly invite you to explore the full catalog."
In addition to the new introductions, they also highlighted one of their core strengths: Dipladenia. "This is a long-standing flagship of our production."
Among the most recent additions, the Sundaville series welcomes two red varieties—Verona and Bordeaux—while the Brasileira series is expanded by two pink shades: Dark Pink and Rose.
Click here for all the novelties.
FlowerTrials
Eager to meet the Lazzeri team and see a part of their assortment? Visit them at the FowerTrials at the Royal Van Zanten location in Rijsenhout, the Netherlands from June 10-13.
Below more pictures of the event:
For more information:
LAZZERI SOCIETÀ AGRICOLA A R.L
Tel.: +39 0473 246246
Email: [email protected]
www.lazzeri-agricola.com