During the Orchid Inspiration Days, orchids were displayed in various ways, whether as a single plant in a ceramic pot or as part of a gift set. The event highlighted different orchid varieties, including existing, new, and exclusive types, truly living up to its name. Nine specialized growers participated, each showcasing their collections uniquely at their nursery. The event isn't just happening this week; it will also take place from June 10 to 13. FloralDaily attended to explore the latest trends and developments and, of course, to create a photo report.
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Phalaenopisis market back in balance
A few years ago, the phalaenopsis market faced significant challenges, leading many growers to exit the industry. The oversupply of products these growers introduced drove prices down. However, after the market thinned out, the remaining growers experienced relief and prices improved. "You can see it becoming more of a luxury product again," says one participant. Other growers we spoke with also expressed satisfaction with the current market conditions. "There is balance again," is a common sentiment among them.
Added value
Over the years, adding value has become more crucial, even in the orchid industry. Visiting the participating companies, it's evident that this concept goes beyond just using attractive pots. Some growers collaborate with specialized marketing teams to align colors, shapes, and materials with different seasons and target audiences. More and more, the plant is showcased as part of a complete concept.
Developments in cultivation
Several growers are showcasing new cultivation techniques with a growing focus on sustainability. For instance, more companies are transitioning to 100% LED lighting and installing solar panels. In terms of crop protection, significant advancements have been made with the introduction of the 'Potweb', an eco-friendly barrier to combat pot worms in Phalaenopsis orchids.
The Potweb, similar to a pantyhose placed over the pot, prevents the Lyprauta mosquito from laying eggs in the bark, thereby protecting the roots from damage. This system, developed by four leading companies—Solvent Engineering, Levoplant, Ter Laak, and Opti-flor—can be applied fully automatically, eliminating the need for chemical agents. This innovation received the Greenovation Award in 2023.