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Sector | Floristry

Just Eat enters into Swiss partnership with Fleurop, delivering flowers within just 45 minutes

Photo credits: @jessicamangia_photography

Looking at the emerging trends of 2025

US: Program launched to empower independent florists

"This initiative is aimed at strengthening connections within the floral industry"

Study delves into consumer perceptions of floristry design principles and their impact on purchasing decisions

US: Jon Mongeau brings "extravagant" florals to Longboat

Photo credits: Amanda Gilpin

UK: Gill Hodgson awarded MBE in New Year Honours List

Photo credits: Chloe Lowe Photography and The Wallace Collection
Pinstripes & Peonies about this year’s demand for Christmas design

“We have been significantly busier this year than last year”

UK: 2024 Floristry Awards winners announced

Steef van Adrichem, Ansu

"We want to be the Rituals of horticulture"

"Cape exotics are no longer seasonal"

Yusif Khalilov on his million euro bouquet:

“The elements that make this bouquet so expensive are the diamonds and the white gold leaves”

Colombian flowers welcomed in Japan and Korea

Johnny Tanner, Tanners Foliage

“We grow eucalyptus to suit the clients”

Visiting Porta Nova with florist Malou

Red Naomi's journey: a glimpse into the world of Dutch floriculture

Anton van Duijn

"My mission is simple: to help florists make a profit"